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info:eu-repo/classification/udc/658.6 Guerilla marketing Gverilski marketing HIT company Maribor ambient marketing ambientalni marketing astroturfing blagovna znamka brand brands of Maribor cena customer development development stage event event organization frizerski saloni hairdressing salons info:eu-repo/classification/udc/338.5 info:eu-repo/classification/udc/339.138 info:eu-repo/classification/udc/658.8 interview intervju introducing to the market izdelek kupci life cycle manipulacija javnega mnenja mariborske blagovne znamke