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Tarinan tuotteistaminen : Saamelaistarujen hyödyntäminen Rovaniemen matkailussa
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Vaara, Mira
Published 2012
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Bachelor Thesis
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Bachelor Thesis
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Vaara, Mira
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Matkailun koulutusohjelma
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elämyksellisyys
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fi=Matkailu|sv=Turism|en=Tourism|
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matkailu
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narratiivisuus
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ohjelmapalvelut
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ohjelmapalvelutuote
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saamelaiset
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saamelaistarut
tarinallisuus
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tarinat
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tuotekehitys
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tuotteistaminen
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Theseus.fi (Open Repository of the Universities of Applied Sciences)
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Olen’
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Rovaniemi
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sami
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