Summary: | 38 pages With climate change at the forefront of global environmentalism, the world waits in earnest as rising temperatures cause massive losses from the Greenlandic and Antarctic ice sheets with grave consequences as a result of carbon pollution buildup in the earth’s atmosphere. In response, individuals on a personal basis have made strides to promote and adhere to sustainable practices in their own lives to reduce carbon emissions, however, the operation of single driver cars and the dominance of a carbon intensive global transportation standard have caused fossil fuel powered automobiles to become the single most costly polluting behavior of the average individual with access. The rise of environmental consciousness has since revealed the lucrative industry of oil extraction, refinement, and distribution to be the profiting influence maintaining fossil fuel dependence in a time when reducing carbon emitting practices has become paramount to minimizing the disastrous repercussions of climate change. To combat the swaying tides of public opinion, leading oil companies have enlisted advertising to repair and maintain their immensely profitable stake in the crude oil reliant standard transportation system for which the world has been conditioned to rely.
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