Should anti-tobacco media messages be culturally targeted for Indigenous populations? A systematic review and narrative synthesis.

• Main Authors: Gould, GS, McEwen, A, Watters, T, Clough, AR, van der Zwan, R
• Format: Article in Journal/Newspaper
• Language: English
• Published: 2013
• Subjects: Cigarette smoking; health communication; health promotion; indigenous populations; mass media; Cultural Competency; Culture; Fear; Humans; Indians; North American; Mental Recall; New Zealand; Oceanic Ancestry Group; Population Groups; Smoking; Smoking Cessation; Tobacco; United States; First Nations
• Online Access: http://discovery.ucl.ac.uk/1405105/

To summarise published empirical research on culturally targeted anti-tobacco media messages for Indigenous or First Nations people and examine the evidence for the effectiveness of targeted and non-targeted campaigns.