Rethinking Arctic tourism: tourists’ practices and perceptions of the Arctic in Rovaniemi

The Arctic is facing rapid and significant social, cultural, economic and environmental changes. In recent years, due to ongoing and forecasted climate change impacts, policy-makers’ and the research community’s interest in the region has increased dramatically within and outside of Arctic countries...

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Bibliographic Details
Main Author: Alix Varnajot
Format: Article in Journal/Newspaper
Language:English
Finnish
Published: The Geographical Society of Northern Finland 2020
Subjects:
geo
Online Access:https://doaj.org/article/306074b7455d43b39b3f26eb4ed7b9af
Description
Summary:The Arctic is facing rapid and significant social, cultural, economic and environmental changes. In recent years, due to ongoing and forecasted climate change impacts, policy-makers’ and the research community’s interest in the region has increased dramatically within and outside of Arctic countries. This is reflected in increasing public visibility and in the amount of attention the Arctic region has gained in the media. In parallel, tourism in the Arctic has undergone considerable growth and the Arctic is emerging as a popular destination, although tourism in the Arctic has existed for over two centuries. Nevertheless, Arctic tourism is a concept that has been substantially used in academic literature, policy documents, and tourism promotion materials, although there is no current consensus on its definition. The term, often taken for granted, generally refers to tourism in and about the Arctic, wherein the Arctic is characterized by static and external views, overlooking its rich diversity in terms of cultures, landscapes, climates and environments. In this study, my interest is in the (re)conceptualization of Arctic tourism, based on studies about tourist experiences at the Arctic Circle in Rovaniemi, the capital of Finnish Lapland. This thesis contributes to literature on tourist experiences in the Arctic, a topic that has not received a lot of attention in the past, but one that has significant relevance in terms of tourists’ decision-making in response to Arctic communities’ efforts to attract visitors and stimulate regional tourism development. By addressing tourist experiences and border literature, this study also contributes to conceptual discussions on Arctic tourism. This dissertation focuses on the Arctic Circle both as a tourist attraction and as a border for the Arctic region. It aims to shed light on tourists’ practices and experiences of the Arctic in Rovaniemi and to understand ‘how Arctic’ this important destination is. The chosen case study did not consist of a simple location, but of a ...