| Summary: | The EU membership has brought many benefits to Portugal by improving the access to the European policies and funds. The tourism sector is one of the fast growing industries in the country (accounting for approximately 11% of GDP) and it has strongly benefited from the EU integration, making Portugal one of the top destinations in the world. However, the recent economic slowdown, coupled with phenomena of worldwide proportions (the 11th September and the 4th March terrorist attacks, the SARS outbreak and, most recently, the avian flu threat) have made tourism professionals question about how destinations should be managed in a more innovative, responsible and profitable way. This paper attempts to provide, on one hand, some theoretical and empirical findings on Portuguese tourism evolution during the two-decade period of EU membership, with reference to some European support schemes and their impact on Portugal as a tourist destination. On the other hand, it aims to point out critical issues that are essential to depict future trends in destination management, which can be useful to emerging tourist destinations, such as many countries in Eastern Europe. Since Romania is a fast growing country in terms of international tourist arrivals and a candidate country in the next EU enlargement process, the Portuguese experience could be an interesting case to learn from. EU Integration; Tourism; Portugal
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