| Summary: | In my thesis, I examine the behaviours that constitute proper professional conduct within professional service firms (PSFs). In the first study, I explore prior studies relating to professional socialization of auditors. Drawing on 22 qualitative field studies, I synthesize socialization through the ranks of PSFs. The levels of the journey range from students in prestigious Canadian business school learning how to present themselves to elite accounting firms, to partners who emphasize the increasing need to build the business at the expense of technical expertise. Critically, this work recognizes the historic overfocus on a specific type of firm – Big 4 offices in metropolitan locations, and the need to build a more complete perspective by cultivating new research by examining historically neglected firms, locations, and individuals. My second study is based on 22 semi-structured interviews conducted with partners and senior managers at PSFs on the island of Newfoundland, where I was born and lived before moving to Ontario to attend Queen’s. I investigate the key attributes and skills that are needed to thrive in a PSF in Newfoundland. Newfoundland is a place far from centers of power, possessed of a unique culture and an economy starkly different from many prior sites of study. At the theoretical level, my study employs Bourdieu’s triad of Field, Capital, and Habitus to examine interviewees’ responses. I find that, contrary to prior studies of Western power-central locales, Newfoundland’s practitioners show an emphasis on client retention, on maintaining good relationships with other professionals, and on serving the community. Many of the forms of capital valued in other settings, such as displays of wealth or associations with elite educational institutions, are devalued in the Newfoundland setting. Likewise, interviewees often distanced themselves from traditional audit and assurance roles, deriding them as ‘non-value-added work’, while showing a preference for the trusted business advisor milieu. Overall, ...
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