Standardized marketing strategies: a solution to the global competition? A case study of IKEA in Norway, Sweden, France and China

Masteroppgave i bedriftsøkonomi – Universitetet i Nordland, 2015

Bibliographic Details
Main Author: Tiwari, Sumandev
Format: Master Thesis
Language:English
Published: Universitetet i Nordland 2015
Subjects:
bedriftsøkonomi
VDP::Social science: 200::Economics: 210::Business: 213
Norway
Nordland
Universitetet i Nordland
Online Access:http://hdl.handle.net/11250/299964
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spelling ftnorduniv:oai:nordopen.nord.no:11250/299964 2023-05-15T17:24:44+02:00 Standardized marketing strategies: a solution to the global competition? A case study of IKEA in Norway, Sweden, France and China Tiwari, Sumandev 2015 application/pdf http://hdl.handle.net/11250/299964 eng eng Universitetet i Nordland http://hdl.handle.net/11250/299964 91 bedriftsøkonomi VDP::Social science: 200::Economics: 210::Business: 213 Master thesis 2015 ftnorduniv 2021-07-13T18:13:21Z Masteroppgave i bedriftsøkonomi – Universitetet i Nordland, 2015 Master Thesis Nordland Nordland Universitetet i Nordland Open archive Nord universitet Norway
institution Open Polar
collection Open archive Nord universitet
op_collection_id ftnorduniv
language English
topic bedriftsøkonomi
VDP::Social science: 200::Economics: 210::Business: 213
spellingShingle bedriftsøkonomi
VDP::Social science: 200::Economics: 210::Business: 213
Tiwari, Sumandev
Standardized marketing strategies: a solution to the global competition? A case study of IKEA in Norway, Sweden, France and China
topic_facet bedriftsøkonomi
VDP::Social science: 200::Economics: 210::Business: 213
description Masteroppgave i bedriftsøkonomi – Universitetet i Nordland, 2015
format Master Thesis
author Tiwari, Sumandev
author_facet Tiwari, Sumandev
author_sort Tiwari, Sumandev
title Standardized marketing strategies: a solution to the global competition? A case study of IKEA in Norway, Sweden, France and China
title_short Standardized marketing strategies: a solution to the global competition? A case study of IKEA in Norway, Sweden, France and China
title_full Standardized marketing strategies: a solution to the global competition? A case study of IKEA in Norway, Sweden, France and China
title_fullStr Standardized marketing strategies: a solution to the global competition? A case study of IKEA in Norway, Sweden, France and China
title_full_unstemmed Standardized marketing strategies: a solution to the global competition? A case study of IKEA in Norway, Sweden, France and China
title_sort standardized marketing strategies: a solution to the global competition? a case study of ikea in norway, sweden, france and china
publisher Universitetet i Nordland
publishDate 2015
url http://hdl.handle.net/11250/299964
geographic Norway
geographic_facet Norway
genre Nordland
Nordland
Universitetet i Nordland
genre_facet Nordland
Nordland
Universitetet i Nordland
op_source 91
op_relation http://hdl.handle.net/11250/299964
_version_ 1766115966472683520

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