Island leverage:Vanessa quai, vanuatu, and transnational career performance
Performers from non-Western locations have a number of options when attempting to access Western music markets. This case analyzes the manner in which a performer from a tiny national market, remote from the Western music industry's North Atlantic center, succeeded in deploying her heritage and...
| Published in: | Popular Music and Society |
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| Main Author: | |
| Format: | Article in Journal/Newspaper |
| Language: | English |
| Published: |
2013
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| Online Access: | https://researchers.mq.edu.au/en/publications/1b627c2d-c2b6-4843-b78d-e9d8cd308d4f https://doi.org/10.1080/03007766.2012.655448 http://www.scopus.com/inward/record.url?scp=84876180280&partnerID=8YFLogxK |
| Summary: | Performers from non-Western locations have a number of options when attempting to access Western music markets. This case analyzes the manner in which a performer from a tiny national market, remote from the Western music industry's North Atlantic center, succeeded in deploying her heritage and location to gain a foothold in regional and international markets without the involvement of a powerful Western company and/or patron to mold and mediate her access. |
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