Chinese Cruisers’ Preference, Travel Constraints, and Behavioural Intention: Experience from the Arctic Cruise Market

Global climate change accelerates ice melting in the Arctic region, making Arctic shipping possible and revealing a new door to develop cruise tourism. The rapid expansion of cruise tourism into the Arctic region has posed substantial implications for the cruise industry, including opportunities and...

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Bibliographic Details
Published in:Journal of Marine Science and Engineering
Main Authors: Yui-Yip Lau, Xiaodong Sun, Wenli Yang, Maneerat Kanrak
Format: Article in Journal/Newspaper
Language:English
Published: MDPI AG 2022
Subjects:
Chinese cruisers
arctic region
travel constraint
preference
behavioral intention
Naval architecture. Shipbuilding. Marine engineering
VM1-989
Oceanography
GC1-1581
Arctic
Climate change
Online Access:https://doi.org/10.3390/jmse10020156
https://doaj.org/article/b58a8b49fec248f1be5b156ce90193ec
Description
Summary:Global climate change accelerates ice melting in the Arctic region, making Arctic shipping possible and revealing a new door to develop cruise tourism. The rapid expansion of cruise tourism into the Arctic region has posed substantial implications for the cruise industry, including opportunities and challenges. This study investigates the Chinese cruise industry and the encounters and obstacles that have unfolded in the Arctic cruise market. The study also explores the Chinese cruisers’ travel constraints, preferences, and behavioral intention to the Arctic region. The implications of the findings are drawn to develop the entire Arctic cruise market. This study also provides invaluable insight into the cruise industry’s adaptation strategies and practices and relevant supporting business sectors.

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