Frequency and time in recreational demand

In the standard single-site travel cost model, it is assumed that time spent on-site is exogenous. This assumption results in a willingness to pay (WTP) for time on-site of zero, which may be less realistic for many urban parks that are frequently visited by local residents. We develop a single-site...

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Bibliographic Details
Main Authors: Buason, Arnar, Eiriksdottir, Kristin, Dadi Kristofersson, Rickertsen, Kyrre
Format: Text
Language:unknown
Published: Taylor & Francis 2020
Subjects:
Online Access:https://dx.doi.org/10.6084/m9.figshare.11972226
https://tandf.figshare.com/articles/journal_contribution/Frequency_and_time_in_recreational_demand/11972226
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Summary:In the standard single-site travel cost model, it is assumed that time spent on-site is exogenous. This assumption results in a willingness to pay (WTP) for time on-site of zero, which may be less realistic for many urban parks that are frequently visited by local residents. We develop a single-site travel cost model where a visitor simultaneously chooses the number of visits and how much time to spend on-site. In this model, the WTP estimate includes the price of the trip and the price of time spent on-site. Next, we develop a two-part hurdle model with non-zero correlation between the number of trips and time spent on-site. We use data gathered in an urban park in Iceland to estimate the model. The estimated WTP values are more than twice as high as the estimates of the standard single-site model.