Ethnocentrism In Icelandic Consumers And Its Consequences

• Published in: International Business & Economics Research Journal (IBER)
• Main Author: Bandyopadhyay, Soumava
• Format: Article in Journal/Newspaper
• Language: English
• Published: Clute Institute 2012
• Subjects: Consumer Ethnocentrism; Country-of-Origin; International Marketing; Consumer Behavior; Iceland
• Online Access: https://clutejournals.com/index.php/IBER/article/view/6863; https://doi.org/10.19030/iber.v11i3.6863