SPONSORING CONTRACTS FOR PRIVATELY FUNDED SPACE PROGRAMS
Sponsoring concepts for privately funded space programs do work, especially if broad public interest in the specific program can be awakened. The International Mars Society plays an important role in this field by raising public interest with an Arctic Research Station fol-lowed by hitchhiker payloa...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Text |
| Language: | English |
| Subjects: | |
| Online Access: | http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.663.3175 http://marspapers.org/papers/Bosch_1999.pdf |
| Summary: | Sponsoring concepts for privately funded space programs do work, especially if broad public interest in the specific program can be awakened. The International Mars Society plays an important role in this field by raising public interest with an Arctic Research Station fol-lowed by hitchhiker payloads on government funded missions. Pioneering sponsors will be followed by more critical sponsors, if additional public interest can be created by the success-ful management of the first small projects. This paper begins with a description of a new en-gineering approach “Design to Sponsorship (DTS) ” which can be characterized as a market oriented design. The author then introduces sponsoring contracts and contract management procedures developed in cooperation between University of Regensburg, Faculty of Business Administration, and the German Chapter of the Mars Society. Finally, the successful imple-mentation and management of a sponsoring contract between the German Chapter of the Mars Society and a private sponsor is described. 1. |
|---|