PROJECT ANALYSIS AND MARKET ANALYSIS, TWO COMPLEMENTARY TOOLS TO HELP AQUACULTURE FIT DEMAND: THE CASES OF SCALLOP AND SEA-BASS
Despite its youth, aquaculture is faced with market difficulties which make profitability of the activity more and more difficult to reach. Time is long gone when the price of some top-grade sea products was very high and the demand seemed limitless. In a context of uncertainty concerning economic c...
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| Format: | Text |
| Language: | English |
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1994
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| Online Access: | http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.607.8167 http://archimer.ifremer.fr/doc/1994/acte-4030.pdf |
| Summary: | Despite its youth, aquaculture is faced with market difficulties which make profitability of the activity more and more difficult to reach. Time is long gone when the price of some top-grade sea products was very high and the demand seemed limitless. In a context of uncertainty concerning economic conditions, institutional rules and characteristics of the demand, it is very important to have tools to facilitate decision-making by investors, bankers, entrepreneurs, researchers and public-policy makers. The first tool we propose is the market analysis. This is necessary to check adequacy between supply and demand. It is aimed at describing the present state of the market for a range of products (origin, characteristics, seasonality, volume and price) in order to focus the target on the aquaculture project. The second tool is the project analysis. This method makes it possible to have a good knowledge of what will be produced in terms of cost and quality, by taking into account the comparative advantages given to this project. A full range of criteria has to be presented to evaluate the project from different view-points: return on investment, financial feasibility during the first years, profitability on the long run and breakdown of production |
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