Re-establishing legitimacy after stigmatization: Greenpeace in the North American North

Abstract International environmental non-governmental organizations (IENGOs) have a long and checkered history of involvement and impact in, and on, the North. Using the example of Greenpeace, arguably one of the most stigmatized IENGOs in the North American North, this paper explores the questions:...

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Bibliographic Details
Published in:Polar Record
Main Author: Burke, Danita Catherine
Format: Article in Journal/Newspaper
Language:English
Published: Cambridge University Press (CUP) 2020
Subjects:
General Earth and Planetary Sciences
Ecology
Geography, Planning and Development
Canada
Greenland
inuit
Polar Record
Online Access:http://dx.doi.org/10.1017/s0032247420000285
https://www.cambridge.org/core/services/aop-cambridge-core/content/view/S0032247420000285
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Summary:Abstract International environmental non-governmental organizations (IENGOs) have a long and checkered history of involvement and impact in, and on, the North. Using the example of Greenpeace, arguably one of the most stigmatized IENGOs in the North American North, this paper explores the questions: why are IENGOs stigmatized in the North American North and how might they overcome their stigma with local audiences? It outlines the role of moral legitimacy in stigmatization and overcoming stigma, and the challenges of (re)establishing moral legitimacy with a stigmatizing audience, in this case, Inuit in Northern Canada and Greenland.

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