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Todorova, Mariyana
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The reflection of COVID-19 pandemic-induced emotions and values on tourism advertising : Analysis of the advertisement appeals, and persuasive techniques utilized in Iceland’s offi...
by
Todorova
,
Mariyana
Published 2021
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Master Thesis
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Related Subjects
COVID-19 pandemic
Humanistinen opintosuunta
Humanistiska studieinriktningen
Humanities Track
Kulttuurienvälisen vuorovaikutuksen maisteriohjelma
Magisterprogrammet i interkulturell växelverkan
Master's Programme in Intercultural Encounters
advertisement appeals
advertising
tourism
tourism behavior
values
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