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Are companies in Luleå not responding to negative reviews - and are consumers in Luleå reading the reviews?
by
Eriksson, Johan
,
Rudling
,
Axel
Published 2022
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Bachelor Thesis
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Related Subjects
Business Administration
Electronic word-of-mouth
Företagsekonomi
Luleå
WOM
eWOM
negative
negative reviews
positive
reviews
service recovery
survey
word-of-mouth
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