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VPLIV BLAGOVNE ZNAMKE IN DRŽAVE POREKLA NA ZAZNAVANJE ORGANOLEPTIČNIH LASTNOSTI PIVA V SLOVENIJI
by
Kramberger
,
Urban
Published 2016
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Master Thesis
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Related Subjects
Marketing
blagovna znamka
country of origin
customers' behaviour
država porekla
info:eu-repo/classification/udc/658.6
kakovost v nakupnem procesu
nakupni proces
organoleptic properties
organoleptične lastnosti izdelka
purchasing process
purchasing quality
trademark
vedenje porabnikov
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