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Georgsdóttir, Irena
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Georgsdóttir, Irena
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Marketing communication towards cruise ship passengers: the implications of market segmentation
by
Óskarsson, Gunnar
,
Georgsdóttir
,
Irena
Published in
Tímarit um viðskipti og efnahagsmál
(2017)
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2
Marketing communication towards cruise ship passengers: the implications of market segmentation
by
Óskarsson, Gunnar
,
Georgsdóttir
,
Irena
Published in
Tímarit um viðskipti og efnahagsmál
(2017)
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Get access
Article in Journal/Newspaper
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3
Marketing communication towards cruise ship passengers: the implications of market segmentation
by
Óskarsson, Gunnar
,
Georgsdóttir
,
Irena
Published 2017
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Related Subjects
Market segmentation
M31
cruise ships
market communication
tourism
Cruise ships
Ferðaþjónusta
Markaðsfræði
Market communication
Skemmtiferðaskip
Tourism
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