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1
A Multi-Attribute Approach to Understanding Image of a
Theme
Park
: The Case of Santapark in Lapland
by
Haahti, Antti
,
Yavas, Ugur
Published in
European Business Review
(2004)
Subjects:
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...
theme
parks
...
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Select result number 2
2
The Auditory Dimension of Tourism Experiencescapes: The Role of Sounds in Marketing Christmas Tourism Experiences
by
Hylton, Vanessa
Published 2022
“
... Christmas
theme
park
in Rovaniemi, Finland. The data has been analyzed through content analysis...
”
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Yavas, Ugur
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Management and Marketing
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TourCIM
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brand image
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customer surveys
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performance appraisal
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theme parks
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Digital Commons @ East Tennessee State University
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University of Lapland: Lauda
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