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Bachelor Thesis
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beteendevetenskap
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Northern Sweden
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Nervén, Mattias
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Document Type:
Bachelor Thesis
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beteendevetenskap
Open Polar Keyword:
Northern Sweden
Author:
Nervén, Mattias
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Companies’ communication of lifestyle with the use of brand personality
by
Nervén, Mattias
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Pettersson, Christoffer
Published 2009
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Bachelor Thesis
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Bachelor Thesis
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Nervén, Mattias
Pettersson, Christoffer
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Social Behaviour Law
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advertising
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beteendevetenskap
brand communication
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brand personality
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juridik
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lifestyle brand
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Content Provider
Luleå University of Technology Publications (DiVA)
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English
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Northern Sweden
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