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We succeeded, therefore we did well: Ex-post rationalization bias in
New
Product
development
Practices
by
Dalsace, Frédéric
,
Michaut, Anne
Published 2007
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Dalsace, Frédéric
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Michaut, Anne
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Ex-post rationalization
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New Product
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[SHS.GESTION.MARK]Humanities and Social Sciences/Business administration/domain_shs.gestion.mark
1
bias
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development Practices
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Content Provider
HEC Paris: HAL (École des hautes études commerciales)
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