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Parguel, Béatrice
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Université de Nantes: HAL-UNIV-NANTES
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[SHS.GESTION]Humanities and Social Sciences/Business administration
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Author:
Parguel, Béatrice
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Université de Nantes: HAL-UNIV-NANTES
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Conference Object
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English
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Talking about my generation: revisiting the influence of age in luxury counterfe...
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Societal communication and brand equity
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Parguel, Béatrice
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