| Summary: | Seattle's first Golden Potlatch festival opened on July 17, 1911. The city-wide summer celebration was conceived by civic groups to capitalize on the success of the Alaska-Yukon-Pacific Exposition of 1909. The name reflects the importance of the Klondike gold rush to Seattle and borrows a Chinook jargon term for a gift-giving ceremony. The annual week-long festival included concerts, parades, aircraft and boat demonstrations. Seattle's annual Seafair celebrations each July continue the Potlatch tradition. In this image, members of the Treat family pose in a car festooned with flowers and greenery. Harry Whitney Treat and Olive Marion (Graef) Treat, along with their daughters Priscilla Grace (Treat) Van Sickler and Loyal Graef (Treat) Nichols, were colorful high society figures in Seattle; their Queen Anne mansion and Loyal Heights farm were filled with vintage English coaches, period costumes, hunting dogs, and purebred English Hackney horses. Harry Treat was a real estate developer who established an electric trolley to promote the suburbs of Ballard, Loyal Heights, and Golden Gardens. Handwritten on negative: Auto Parade, Golden Potlatch, 1912 Handwritten on verso: An early "Potlatch" Parade in Seattle (Indian harvest time word) which K[unreadable] Treat instigated. In back seat: Phoebe Nell Tidmarsh and Priscilla Treat; Front seat: Fred - our Japanese driver - Loyal and Priscilla (Gould) Treat; (note by Loyal Treat Nichols c. 1950) 1 photographic print mounted on cardboard: b&w; 6.5 x 8.75 in.
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