Too crowded, don’t go! Understanding the impact of overtourism awareness on intention to recommend a remote destination
This research investigates the impact of overtourism awareness on tourists’ intention to recommend a remote destination. It does so by testing the relationship between tourists’ awareness of overtourism during their pre-travel decision phase and their willingness to recommend the destination they vi...
| Main Authors: | , , , |
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| Other Authors: | , , , |
| Format: | Conference Object |
| Language: | English |
| Published: |
2023
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| Subjects: | |
| Online Access: | https://hdl.handle.net/11562/1116771 |
| _version_ | 1835016427380146176 |
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| author | Serena Lonardi Ilenia Confente Francesco Raggiotto David D’Acunto |
| author2 | Lonardi, Serena Confente, Ilenia Raggiotto, Francesco D’Acunto, David |
| author_facet | Serena Lonardi Ilenia Confente Francesco Raggiotto David D’Acunto |
| author_sort | Serena Lonardi |
| collection | Unknown |
| description | This research investigates the impact of overtourism awareness on tourists’ intention to recommend a remote destination. It does so by testing the relationship between tourists’ awareness of overtourism during their pre-travel decision phase and their willingness to recommend the destination they visited, including the mediation effect of tourists’ approach reaction level. In addition, the study explores the moderating role of authenticity, investigating the effect of three sub-dimensions, namely objective, constructive, and existential authenticity. Our results show a negative relation between overtourism awareness and tourists’ intention to recommend a remote destination, finding a positive mediation effect of approach action on such relationship. Lastly, results show a positive moderation effect of objective authenticity while no effect of constructive and existential authenticity. The study suggests valuable insights for both scholars and managers operating in the tourism domain. |
| format | Conference Object |
| genre | Iceland |
| genre_facet | Iceland |
| id | ftunivveronairis:oai:iris.univr.it:11562/1116771 |
| institution | Open Polar |
| language | English |
| op_collection_id | ftunivveronairis |
| op_relation | info:eu-repo/semantics/altIdentifier/isbn/978-88-947829-0-5 ispartofbook:XX^ SIM Conference Proceedings "Marketing per il benessere, la salute e la cura" XX^ SIM Conference firstpage:1 lastpage:5 numberofpages:5 https://hdl.handle.net/11562/1116771 |
| publishDate | 2023 |
| record_format | openpolar |
| spelling | ftunivveronairis:oai:iris.univr.it:11562/1116771 2025-06-15T14:30:28+00:00 Too crowded, don’t go! Understanding the impact of overtourism awareness on intention to recommend a remote destination Serena Lonardi Ilenia Confente Francesco Raggiotto David D’Acunto Lonardi, Serena Confente, Ilenia Raggiotto, Francesco D’Acunto, David 2023 https://hdl.handle.net/11562/1116771 eng eng info:eu-repo/semantics/altIdentifier/isbn/978-88-947829-0-5 ispartofbook:XX^ SIM Conference Proceedings "Marketing per il benessere, la salute e la cura" XX^ SIM Conference firstpage:1 lastpage:5 numberofpages:5 https://hdl.handle.net/11562/1116771 Overtourism Authenticity Approach reaction Intention to recommend Remote destination Iceland info:eu-repo/semantics/conferenceObject 2023 ftunivveronairis 2025-05-29T04:48:14Z This research investigates the impact of overtourism awareness on tourists’ intention to recommend a remote destination. It does so by testing the relationship between tourists’ awareness of overtourism during their pre-travel decision phase and their willingness to recommend the destination they visited, including the mediation effect of tourists’ approach reaction level. In addition, the study explores the moderating role of authenticity, investigating the effect of three sub-dimensions, namely objective, constructive, and existential authenticity. Our results show a negative relation between overtourism awareness and tourists’ intention to recommend a remote destination, finding a positive mediation effect of approach action on such relationship. Lastly, results show a positive moderation effect of objective authenticity while no effect of constructive and existential authenticity. The study suggests valuable insights for both scholars and managers operating in the tourism domain. Conference Object Iceland Unknown |
| spellingShingle | Overtourism Authenticity Approach reaction Intention to recommend Remote destination Iceland Serena Lonardi Ilenia Confente Francesco Raggiotto David D’Acunto Too crowded, don’t go! Understanding the impact of overtourism awareness on intention to recommend a remote destination |
| title | Too crowded, don’t go! Understanding the impact of overtourism awareness on intention to recommend a remote destination |
| title_full | Too crowded, don’t go! Understanding the impact of overtourism awareness on intention to recommend a remote destination |
| title_fullStr | Too crowded, don’t go! Understanding the impact of overtourism awareness on intention to recommend a remote destination |
| title_full_unstemmed | Too crowded, don’t go! Understanding the impact of overtourism awareness on intention to recommend a remote destination |
| title_short | Too crowded, don’t go! Understanding the impact of overtourism awareness on intention to recommend a remote destination |
| title_sort | too crowded, don’t go! understanding the impact of overtourism awareness on intention to recommend a remote destination |
| topic | Overtourism Authenticity Approach reaction Intention to recommend Remote destination Iceland |
| topic_facet | Overtourism Authenticity Approach reaction Intention to recommend Remote destination Iceland |
| url | https://hdl.handle.net/11562/1116771 |