'It's Africa. It's Arizona. It's Antarctica. It's Afghanistan. Actually, it's Alberta': Marketing Locations to Film Producers

This chapter begins by outlining the dynamics of contemporary international film production and the inherent tension between ‘design interest’ and ‘location interest’. A history of the promotion of particular places as filmmaking locations (including Hollywood) is presented, prior to the establishme...

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Bibliographic Details
Main Author: Goldsmith, Ben
Format: Book Part
Language:English
Published: Palgrave MacMillan Ltd. 2015
Subjects:
FoR 1902 (Film
Television and Digital Media)
film marketing
film locations
film production
location interest
design interest
Antarc*
Antarctica
Online Access:https://he.palgrave.com/page/detail/?sf1=barcode&st1=9781844578399
id ftunivscoast:usc:19240
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spelling ftunivscoast:usc:19240 2023-05-15T13:39:05+02:00 'It's Africa. It's Arizona. It's Antarctica. It's Afghanistan. Actually, it's Alberta': Marketing Locations to Film Producers Goldsmith, Ben 2015 https://he.palgrave.com/page/detail/?sf1=barcode&st1=9781844578399 eng eng Palgrave MacMillan Ltd. usc:19240 URN:ISBN: 9781844578399 FoR 1902 (Film Television and Digital Media) film marketing film locations film production location interest design interest Book Chapter 2015 ftunivscoast 2018-07-29T23:52:55Z This chapter begins by outlining the dynamics of contemporary international film production and the inherent tension between ‘design interest’ and ‘location interest’. A history of the promotion of particular places as filmmaking locations (including Hollywood) is presented, prior to the establishment of the first film commissions. The creation of international associations and their role in professionalization, norm setting and the standardization of offerings and activities, is then described. The chapter concludes with a discussion of commissions’ work, the emergent discourse of ‘film friendliness,’ and the differences between location marketing and other kinds of destination marketing. Book Part Antarc* Antarctica University of the Sunshine Coast, Queensland, Australia: COAST Research Database
institution Open Polar
collection University of the Sunshine Coast, Queensland, Australia: COAST Research Database
op_collection_id ftunivscoast
language English
topic FoR 1902 (Film
Television and Digital Media)
film marketing
film locations
film production
location interest
design interest
spellingShingle FoR 1902 (Film
Television and Digital Media)
film marketing
film locations
film production
location interest
design interest
Goldsmith, Ben
'It's Africa. It's Arizona. It's Antarctica. It's Afghanistan. Actually, it's Alberta': Marketing Locations to Film Producers
topic_facet FoR 1902 (Film
Television and Digital Media)
film marketing
film locations
film production
location interest
design interest
description This chapter begins by outlining the dynamics of contemporary international film production and the inherent tension between ‘design interest’ and ‘location interest’. A history of the promotion of particular places as filmmaking locations (including Hollywood) is presented, prior to the establishment of the first film commissions. The creation of international associations and their role in professionalization, norm setting and the standardization of offerings and activities, is then described. The chapter concludes with a discussion of commissions’ work, the emergent discourse of ‘film friendliness,’ and the differences between location marketing and other kinds of destination marketing.
format Book Part
author Goldsmith, Ben
author_facet Goldsmith, Ben
author_sort Goldsmith, Ben
title 'It's Africa. It's Arizona. It's Antarctica. It's Afghanistan. Actually, it's Alberta': Marketing Locations to Film Producers
title_short 'It's Africa. It's Arizona. It's Antarctica. It's Afghanistan. Actually, it's Alberta': Marketing Locations to Film Producers
title_full 'It's Africa. It's Arizona. It's Antarctica. It's Afghanistan. Actually, it's Alberta': Marketing Locations to Film Producers
title_fullStr 'It's Africa. It's Arizona. It's Antarctica. It's Afghanistan. Actually, it's Alberta': Marketing Locations to Film Producers
title_full_unstemmed 'It's Africa. It's Arizona. It's Antarctica. It's Afghanistan. Actually, it's Alberta': Marketing Locations to Film Producers
title_sort 'it's africa. it's arizona. it's antarctica. it's afghanistan. actually, it's alberta': marketing locations to film producers
publisher Palgrave MacMillan Ltd.
publishDate 2015
url https://he.palgrave.com/page/detail/?sf1=barcode&st1=9781844578399
genre Antarc*
Antarctica
genre_facet Antarc*
Antarctica
op_relation usc:19240
URN:ISBN: 9781844578399
_version_ 1766114345666740224

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