Numeric decision support to find optimal customer acquisition and retention expenses for “lost for good” and “always a share” customer dynamic behavior schemes.

Bibliographic Details
Main Authors: Calciu, M., Meyer-Waarden, L.
Other Authors: UMR CNRS 8179, Université de Lille, Sciences et Technologies-Centre National de la Recherche Scientifique (CNRS)
Format: Conference Object
Language:English
Published: HAL CCSD 2007
Subjects:
Online Access:https://hal.science/hal-00407996
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spelling ftunivnantes:oai:HAL:hal-00407996v1 2023-05-15T16:46:09+02:00 Numeric decision support to find optimal customer acquisition and retention expenses for “lost for good” and “always a share” customer dynamic behavior schemes. Calciu, M. Meyer-Waarden, L. UMR CNRS 8179 Université de Lille, Sciences et Technologies-Centre National de la Recherche Scientifique (CNRS) Reykjavik, Iceland 2007-05-22 https://hal.science/hal-00407996 en eng HAL CCSD hal-00407996 https://hal.science/hal-00407996 36th EMAC Conference https://hal.science/hal-00407996 36th EMAC Conference, May 2007, Reykjavik, Iceland [SHS.GESTION]Humanities and Social Sciences/Business administration info:eu-repo/semantics/conferenceObject Conference papers 2007 ftunivnantes 2023-02-08T01:22:02Z Conference Object Iceland Université de Nantes: HAL-UNIV-NANTES
institution Open Polar
collection Université de Nantes: HAL-UNIV-NANTES
op_collection_id ftunivnantes
language English
topic [SHS.GESTION]Humanities and Social Sciences/Business administration
spellingShingle [SHS.GESTION]Humanities and Social Sciences/Business administration
Calciu, M.
Meyer-Waarden, L.
Numeric decision support to find optimal customer acquisition and retention expenses for “lost for good” and “always a share” customer dynamic behavior schemes.
topic_facet [SHS.GESTION]Humanities and Social Sciences/Business administration
author2 UMR CNRS 8179
Université de Lille, Sciences et Technologies-Centre National de la Recherche Scientifique (CNRS)
format Conference Object
author Calciu, M.
Meyer-Waarden, L.
author_facet Calciu, M.
Meyer-Waarden, L.
author_sort Calciu, M.
title Numeric decision support to find optimal customer acquisition and retention expenses for “lost for good” and “always a share” customer dynamic behavior schemes.
title_short Numeric decision support to find optimal customer acquisition and retention expenses for “lost for good” and “always a share” customer dynamic behavior schemes.
title_full Numeric decision support to find optimal customer acquisition and retention expenses for “lost for good” and “always a share” customer dynamic behavior schemes.
title_fullStr Numeric decision support to find optimal customer acquisition and retention expenses for “lost for good” and “always a share” customer dynamic behavior schemes.
title_full_unstemmed Numeric decision support to find optimal customer acquisition and retention expenses for “lost for good” and “always a share” customer dynamic behavior schemes.
title_sort numeric decision support to find optimal customer acquisition and retention expenses for “lost for good” and “always a share” customer dynamic behavior schemes.
publisher HAL CCSD
publishDate 2007
url https://hal.science/hal-00407996
op_coverage Reykjavik, Iceland
genre Iceland
genre_facet Iceland
op_source 36th EMAC Conference
https://hal.science/hal-00407996
36th EMAC Conference, May 2007, Reykjavik, Iceland
op_relation hal-00407996
https://hal.science/hal-00407996
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