Brands and branding
Eyjafjallajokull is an Icelandic mountain glacier with an ice cap that covers the caldera of a volcano. The stratovolcano mountain stands 1,651 metres (5,417 feet) at its highest point, and has a crater 3-4 km (1.9-2.5 miles) in diameter, open to its north. The volcano has erupted relatively frequen...
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ftunivmalta:oai:www.um.edu.mt:123456789/34720 2023-05-15T16:21:45+02:00 Brands and branding International handbook of island studies: a world of islands Baldacchino, Godfrey Khamis, Susie 2018 https://www.um.edu.mt/library/oar//handle/123456789/34720 en eng Routledge Taylor & Francis Group Baldacchino, G., & Khamis, S. (2018). Brands and branding. In Baldacchino (Ed.), International Handbook of Island Studies: a World of Islands (pp. 368-380). London: Routledge. 9781472483386 https://www.um.edu.mt/library/oar//handle/123456789/34720 info:eu-repo/semantics/restrictedAccess The copyright of this work belongs to the author(s)/publisher. The rights of this work are as defined by the appropriate Copyright Legislation or as modified by any successive legislation. Users may access this work and can make use of the information contained in accordance with the Copyright Legislation provided that the author must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the prior permission of the copyright holder. Branding (Marketing) Place marketing Islands -- Place marketing States Small -- Economic aspects bookPart 2018 ftunivmalta 2021-10-16T17:54:57Z Eyjafjallajokull is an Icelandic mountain glacier with an ice cap that covers the caldera of a volcano. The stratovolcano mountain stands 1,651 metres (5,417 feet) at its highest point, and has a crater 3-4 km (1.9-2.5 miles) in diameter, open to its north. The volcano has erupted relatively frequently since the last glacial period, and most recently in 2010. That spring, a series of eruptions that saw meltwater seeping into the volcanic vent caused powerful explosions that threw fine volcanic ash several kilometres into the atmosphere. The result was a region-wide air travel disruption in northwest Europe for six days from 15 to 21 April 2010 and, again, in May 2010. Airspace over many parts of Europe had to be closed due to the smoke and ash particles and associated electrical storms. At one stage, 1.2 million passengers were affected, with 100,000 flights grounded across Europe. Eyjafjallajokull became the most famous volcano in the world; and Iceland became the world’s most reviled nation. “I hate Iceland” twice blurted a frustrated traveller at Edinburgh airport, Scotland, his travel plans dashed, on 16 April 2010: in those three words, he captured the sentiment of many. His outburst was caught by SkyNews and went viral on social media (Sky News 2010). peer-reviewed Book Part glacier Ice cap Iceland University of Malta: OAR@UM Eyjafjallajokull ENVELOPE(-19.633,-19.633,63.631,63.631) Traveller ENVELOPE(-48.533,-48.533,61.133,61.133) |
institution |
Open Polar |
collection |
University of Malta: OAR@UM |
op_collection_id |
ftunivmalta |
language |
English |
topic |
Branding (Marketing) Place marketing Islands -- Place marketing States Small -- Economic aspects |
spellingShingle |
Branding (Marketing) Place marketing Islands -- Place marketing States Small -- Economic aspects Baldacchino, Godfrey Khamis, Susie Brands and branding |
topic_facet |
Branding (Marketing) Place marketing Islands -- Place marketing States Small -- Economic aspects |
description |
Eyjafjallajokull is an Icelandic mountain glacier with an ice cap that covers the caldera of a volcano. The stratovolcano mountain stands 1,651 metres (5,417 feet) at its highest point, and has a crater 3-4 km (1.9-2.5 miles) in diameter, open to its north. The volcano has erupted relatively frequently since the last glacial period, and most recently in 2010. That spring, a series of eruptions that saw meltwater seeping into the volcanic vent caused powerful explosions that threw fine volcanic ash several kilometres into the atmosphere. The result was a region-wide air travel disruption in northwest Europe for six days from 15 to 21 April 2010 and, again, in May 2010. Airspace over many parts of Europe had to be closed due to the smoke and ash particles and associated electrical storms. At one stage, 1.2 million passengers were affected, with 100,000 flights grounded across Europe. Eyjafjallajokull became the most famous volcano in the world; and Iceland became the world’s most reviled nation. “I hate Iceland” twice blurted a frustrated traveller at Edinburgh airport, Scotland, his travel plans dashed, on 16 April 2010: in those three words, he captured the sentiment of many. His outburst was caught by SkyNews and went viral on social media (Sky News 2010). peer-reviewed |
format |
Book Part |
author |
Baldacchino, Godfrey Khamis, Susie |
author_facet |
Baldacchino, Godfrey Khamis, Susie |
author_sort |
Baldacchino, Godfrey |
title |
Brands and branding |
title_short |
Brands and branding |
title_full |
Brands and branding |
title_fullStr |
Brands and branding |
title_full_unstemmed |
Brands and branding |
title_sort |
brands and branding |
publisher |
Routledge Taylor & Francis Group |
publishDate |
2018 |
url |
https://www.um.edu.mt/library/oar//handle/123456789/34720 |
long_lat |
ENVELOPE(-19.633,-19.633,63.631,63.631) ENVELOPE(-48.533,-48.533,61.133,61.133) |
geographic |
Eyjafjallajokull Traveller |
geographic_facet |
Eyjafjallajokull Traveller |
genre |
glacier Ice cap Iceland |
genre_facet |
glacier Ice cap Iceland |
op_relation |
Baldacchino, G., & Khamis, S. (2018). Brands and branding. In Baldacchino (Ed.), International Handbook of Island Studies: a World of Islands (pp. 368-380). London: Routledge. 9781472483386 https://www.um.edu.mt/library/oar//handle/123456789/34720 |
op_rights |
info:eu-repo/semantics/restrictedAccess The copyright of this work belongs to the author(s)/publisher. The rights of this work are as defined by the appropriate Copyright Legislation or as modified by any successive legislation. Users may access this work and can make use of the information contained in accordance with the Copyright Legislation provided that the author must be properly acknowledged. Further distribution or reproduction in any format is prohibited without the prior permission of the copyright holder. |
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1766009735431061504 |