A comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification
This study uses a choice experiment to characterize market segments (consumer preferences heterogeneity) based on three attributes of seafood (mussels) that are affected by ocean acidification: shell appearance, meat color, and nutritional composition. Using a sample of 1,257 individuals from two ma...
Published in: | Aquaculture Economics & Management |
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Online Access: | https://doi.org/10.1080/13657305.2022.2100005 https://repositorio.udd.cl/handle/11447/7353 |
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ftunivdesarrollo:oai:repositorio.udd.cl:11447/7353 2023-06-11T04:15:31+02:00 A comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification Campos-Requena, Nelyda Fernández, Francisco Vásquez-Lavín, Felipe Barrientos, Manuel Gelcich, Stefan Ponce Oliva, Roberto 2022 33 p. application/pdf https://doi.org/10.1080/13657305.2022.2100005 https://repositorio.udd.cl/handle/11447/7353 en eng Nelyda Campos-Requena, Felipe Vásquez-Lavin, Francisco Fernández, Manuel Barrientos, Stefan Gelcich & Roberto D. Ponce Oliva (2022) A comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification, Aquaculture Economics & Management, DOI:10.1080/13657305.2022.2100005 https://doi.org/10.1080/13657305.2022.2100005 https://repositorio.udd.cl/handle/11447/7353 Choice experiment Individual-specific posterior distribution Market segmentation Ocean acidification Seafood products Article 2022 ftunivdesarrollo https://doi.org/10.1080/13657305.2022.2100005 2023-04-22T23:53:20Z This study uses a choice experiment to characterize market segments (consumer preferences heterogeneity) based on three attributes of seafood (mussels) that are affected by ocean acidification: shell appearance, meat color, and nutritional composition. Using a sample of 1,257 individuals from two main cities in Chile, we estimate both the Mixed Logit model and the Latent Class model. We use the individual-specific posterior (ISP) parameters ’distribution to categorize consumers’ heterogeneity based on the signs and intensity (i.e., like or dislike dimension) of these ISPs. We compare the pattern of preferences and whether people are classified within the same preference pattern in both models. In general, we observed that the models identify a different number of segments with various patterns of preferences. Moreover, the models classify the same people into different groups. Since the segmentation is sensitive to the chosen model, we discuss strengths, inconsistencies, biases, and best practices regarding methodological approaches to establishing market segments in choice experiments and future ocean acidification conditions Versión publicada Article in Journal/Newspaper Ocean acidification Repositorio Universidad del Desarrollo (UDD) Aquaculture Economics & Management 27 2 282 314 |
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Repositorio Universidad del Desarrollo (UDD) |
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ftunivdesarrollo |
language |
English |
topic |
Choice experiment Individual-specific posterior distribution Market segmentation Ocean acidification Seafood products |
spellingShingle |
Choice experiment Individual-specific posterior distribution Market segmentation Ocean acidification Seafood products Campos-Requena, Nelyda Fernández, Francisco Vásquez-Lavín, Felipe Barrientos, Manuel Gelcich, Stefan Ponce Oliva, Roberto A comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification |
topic_facet |
Choice experiment Individual-specific posterior distribution Market segmentation Ocean acidification Seafood products |
description |
This study uses a choice experiment to characterize market segments (consumer preferences heterogeneity) based on three attributes of seafood (mussels) that are affected by ocean acidification: shell appearance, meat color, and nutritional composition. Using a sample of 1,257 individuals from two main cities in Chile, we estimate both the Mixed Logit model and the Latent Class model. We use the individual-specific posterior (ISP) parameters ’distribution to categorize consumers’ heterogeneity based on the signs and intensity (i.e., like or dislike dimension) of these ISPs. We compare the pattern of preferences and whether people are classified within the same preference pattern in both models. In general, we observed that the models identify a different number of segments with various patterns of preferences. Moreover, the models classify the same people into different groups. Since the segmentation is sensitive to the chosen model, we discuss strengths, inconsistencies, biases, and best practices regarding methodological approaches to establishing market segments in choice experiments and future ocean acidification conditions Versión publicada |
format |
Article in Journal/Newspaper |
author |
Campos-Requena, Nelyda Fernández, Francisco Vásquez-Lavín, Felipe Barrientos, Manuel Gelcich, Stefan Ponce Oliva, Roberto |
author_facet |
Campos-Requena, Nelyda Fernández, Francisco Vásquez-Lavín, Felipe Barrientos, Manuel Gelcich, Stefan Ponce Oliva, Roberto |
author_sort |
Campos-Requena, Nelyda |
title |
A comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification |
title_short |
A comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification |
title_full |
A comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification |
title_fullStr |
A comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification |
title_full_unstemmed |
A comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification |
title_sort |
comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification |
publishDate |
2022 |
url |
https://doi.org/10.1080/13657305.2022.2100005 https://repositorio.udd.cl/handle/11447/7353 |
genre |
Ocean acidification |
genre_facet |
Ocean acidification |
op_relation |
Nelyda Campos-Requena, Felipe Vásquez-Lavin, Francisco Fernández, Manuel Barrientos, Stefan Gelcich & Roberto D. Ponce Oliva (2022) A comparison of mixed logit and latent class models to estimate market segments for seafood faced with ocean acidification, Aquaculture Economics & Management, DOI:10.1080/13657305.2022.2100005 https://doi.org/10.1080/13657305.2022.2100005 https://repositorio.udd.cl/handle/11447/7353 |
op_doi |
https://doi.org/10.1080/13657305.2022.2100005 |
container_title |
Aquaculture Economics & Management |
container_volume |
27 |
container_issue |
2 |
container_start_page |
282 |
op_container_end_page |
314 |
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1768372402620727296 |