The role of value co-creation in SME pop-up retail space: a supply-side relational stakeholder perspective.
Pop-ups are regarded as temporary retail space providing an experiential experience to customers, a solution to filling empty retail units and a way for SME retailers to market test products and services. Studies exploring the pop-up phenomenon have focused upon the vale co-creation between the cust...
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ftunivderby:oai:repository.derby.ac.uk:94q68 2023-06-11T04:13:09+02:00 The role of value co-creation in SME pop-up retail space: a supply-side relational stakeholder perspective. Foster, Carley Brindley, Clare Oxborrow, Lynn Armannsdottir, Guja University of Derby Nottingham Trent University 2017 application/octet-stream https://repository.derby.ac.uk/download/c66e95f032df6c733aa37b1245896da7aee22f62703e8b2b89a4b9771103a03c/1689/license.txt unknown https://repository.derby.ac.uk/item/94q68/the-role-of-value-co-creation-in-sme-pop-up-retail-space-a-supply-side-relational-stakeholder-perspective https://repository.derby.ac.uk/download/c66e95f032df6c733aa37b1245896da7aee22f62703e8b2b89a4b9771103a03c/1689/license.txt Foster, Carley, Brindley, Clare, Oxborrow, Lynn and Armannsdottir, Guja 2017. The role of value co-creation in SME pop-up retail space: a supply-side relational stakeholder perspective. Pop-up retail Value co-creation Qualitative Stakeholders presentation 2017 ftunivderby 2023-05-08T13:28:22Z Pop-ups are regarded as temporary retail space providing an experiential experience to customers, a solution to filling empty retail units and a way for SME retailers to market test products and services. Studies exploring the pop-up phenomenon have focused upon the vale co-creation between the customer and pop-up owner. However, this paper argues that the inter-organisational relationships the pop-up has with other supply-side stakeholders can also be a source of value co-creation for the pop-up. The paper argues that inter-organisational interactions are a source of value creation helping to improve the managerial capabilities and business model of the pop-up. This in turn improves the final offering to the end consumer. The study draws upon interview data collected from landlords, local authorities, shopping centres, community representatives and pop-owners across 6 sites in the UK, Iceland and the Netherlands. Conference Object Iceland UDORA - The University of Derby Online Research Archive |
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Open Polar |
collection |
UDORA - The University of Derby Online Research Archive |
op_collection_id |
ftunivderby |
language |
unknown |
topic |
Pop-up retail Value co-creation Qualitative Stakeholders |
spellingShingle |
Pop-up retail Value co-creation Qualitative Stakeholders Foster, Carley Brindley, Clare Oxborrow, Lynn Armannsdottir, Guja The role of value co-creation in SME pop-up retail space: a supply-side relational stakeholder perspective. |
topic_facet |
Pop-up retail Value co-creation Qualitative Stakeholders |
description |
Pop-ups are regarded as temporary retail space providing an experiential experience to customers, a solution to filling empty retail units and a way for SME retailers to market test products and services. Studies exploring the pop-up phenomenon have focused upon the vale co-creation between the customer and pop-up owner. However, this paper argues that the inter-organisational relationships the pop-up has with other supply-side stakeholders can also be a source of value co-creation for the pop-up. The paper argues that inter-organisational interactions are a source of value creation helping to improve the managerial capabilities and business model of the pop-up. This in turn improves the final offering to the end consumer. The study draws upon interview data collected from landlords, local authorities, shopping centres, community representatives and pop-owners across 6 sites in the UK, Iceland and the Netherlands. |
author2 |
University of Derby Nottingham Trent University |
format |
Conference Object |
author |
Foster, Carley Brindley, Clare Oxborrow, Lynn Armannsdottir, Guja |
author_facet |
Foster, Carley Brindley, Clare Oxborrow, Lynn Armannsdottir, Guja |
author_sort |
Foster, Carley |
title |
The role of value co-creation in SME pop-up retail space: a supply-side relational stakeholder perspective. |
title_short |
The role of value co-creation in SME pop-up retail space: a supply-side relational stakeholder perspective. |
title_full |
The role of value co-creation in SME pop-up retail space: a supply-side relational stakeholder perspective. |
title_fullStr |
The role of value co-creation in SME pop-up retail space: a supply-side relational stakeholder perspective. |
title_full_unstemmed |
The role of value co-creation in SME pop-up retail space: a supply-side relational stakeholder perspective. |
title_sort |
role of value co-creation in sme pop-up retail space: a supply-side relational stakeholder perspective. |
publishDate |
2017 |
url |
https://repository.derby.ac.uk/download/c66e95f032df6c733aa37b1245896da7aee22f62703e8b2b89a4b9771103a03c/1689/license.txt |
genre |
Iceland |
genre_facet |
Iceland |
op_relation |
https://repository.derby.ac.uk/item/94q68/the-role-of-value-co-creation-in-sme-pop-up-retail-space-a-supply-side-relational-stakeholder-perspective https://repository.derby.ac.uk/download/c66e95f032df6c733aa37b1245896da7aee22f62703e8b2b89a4b9771103a03c/1689/license.txt Foster, Carley, Brindley, Clare, Oxborrow, Lynn and Armannsdottir, Guja 2017. The role of value co-creation in SME pop-up retail space: a supply-side relational stakeholder perspective. |
_version_ |
1768389843204702208 |