APA (7th ed.) Citation

Balmer, J. M. T., Greyser, S. A., & Urde, M. (2006). The Crown as a corporate brand: Insights from Monarchies. Journal of Brand Management, 14(1-2), 137.

Chicago Style (17th ed.) Citation

Balmer, John M T., Stephen A. Greyser, and Mats Urde. "The Crown as a Corporate Brand: Insights from Monarchies." Journal of Brand Management 14, no. 1-2 (2006): 137.

MLA (9th ed.) Citation

Balmer, John M T., et al. "The Crown as a Corporate Brand: Insights from Monarchies." Journal of Brand Management, vol. 14, no. 1-2, 2006, p. 137.