Customer profile of a summer hiking tourist: Kilpisjärvi Holiday Village & camping (Kilpisjärven Retkeilykeskus)
This research, made for JAMK University of applied sciences bachelor’s degree program in tourism management, was to conduct a customer profile of summer hiking tourists in Kilpisjärvi Holiday Village & Camping. The reason for the research was to increase understanding on this specific tourism gr...
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Format: | Bachelor Thesis |
Language: | English |
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2023
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Online Access: | http://www.theseus.fi/handle/10024/816790 |
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fttheseus:oai:www.theseus.fi:10024/816790 2024-01-14T10:08:24+01:00 Customer profile of a summer hiking tourist: Kilpisjärvi Holiday Village & camping (Kilpisjärven Retkeilykeskus) Alasuvanto, Janna 2023 http://www.theseus.fi/handle/10024/816790 eng eng Kilpisjärven Retkeilykeskus (Kilpisjärvi Holiday Village & Camping) http://www.theseus.fi/handle/10024/816790 URN:NBN:fi:amk-2023121537811 CC BY-NC-SA 4.0 fi=Matkailu|sv=Turism|en=Tourism| tourism marketing nature tourism hiking and backpacking trekking wilderness hiking Tourism management fi=AMK-opinnäytetyö|sv=YH-examensarbete|en=Bachelor's thesis| 2023 fttheseus 2023-12-21T00:07:58Z This research, made for JAMK University of applied sciences bachelor’s degree program in tourism management, was to conduct a customer profile of summer hiking tourists in Kilpisjärvi Holiday Village & Camping. The reason for the research was to increase understanding on this specific tourism group and to see them as a customer from the view of commissioner company. In a larger perspective, data gathered from hiking tourists in Finland is beneficial as the nature-based tourism is growing globally and nationally and it is worth to pay attention to. Kilpisjärvi as being a growing nature-based destination, understanding the consumers in the area can help the company develop their marketing, products, and services. Bachelor Thesis Kilpisjärvi Theseus.fi (Open Repository of the Universities of Applied Sciences) Kilpisjärvi ENVELOPE(20.767,20.767,69.034,69.034) |
institution |
Open Polar |
collection |
Theseus.fi (Open Repository of the Universities of Applied Sciences) |
op_collection_id |
fttheseus |
language |
English |
topic |
fi=Matkailu|sv=Turism|en=Tourism| tourism marketing nature tourism hiking and backpacking trekking wilderness hiking Tourism management |
spellingShingle |
fi=Matkailu|sv=Turism|en=Tourism| tourism marketing nature tourism hiking and backpacking trekking wilderness hiking Tourism management Alasuvanto, Janna Customer profile of a summer hiking tourist: Kilpisjärvi Holiday Village & camping (Kilpisjärven Retkeilykeskus) |
topic_facet |
fi=Matkailu|sv=Turism|en=Tourism| tourism marketing nature tourism hiking and backpacking trekking wilderness hiking Tourism management |
description |
This research, made for JAMK University of applied sciences bachelor’s degree program in tourism management, was to conduct a customer profile of summer hiking tourists in Kilpisjärvi Holiday Village & Camping. The reason for the research was to increase understanding on this specific tourism group and to see them as a customer from the view of commissioner company. In a larger perspective, data gathered from hiking tourists in Finland is beneficial as the nature-based tourism is growing globally and nationally and it is worth to pay attention to. Kilpisjärvi as being a growing nature-based destination, understanding the consumers in the area can help the company develop their marketing, products, and services. |
format |
Bachelor Thesis |
author |
Alasuvanto, Janna |
author_facet |
Alasuvanto, Janna |
author_sort |
Alasuvanto, Janna |
title |
Customer profile of a summer hiking tourist: Kilpisjärvi Holiday Village & camping (Kilpisjärven Retkeilykeskus) |
title_short |
Customer profile of a summer hiking tourist: Kilpisjärvi Holiday Village & camping (Kilpisjärven Retkeilykeskus) |
title_full |
Customer profile of a summer hiking tourist: Kilpisjärvi Holiday Village & camping (Kilpisjärven Retkeilykeskus) |
title_fullStr |
Customer profile of a summer hiking tourist: Kilpisjärvi Holiday Village & camping (Kilpisjärven Retkeilykeskus) |
title_full_unstemmed |
Customer profile of a summer hiking tourist: Kilpisjärvi Holiday Village & camping (Kilpisjärven Retkeilykeskus) |
title_sort |
customer profile of a summer hiking tourist: kilpisjärvi holiday village & camping (kilpisjärven retkeilykeskus) |
publishDate |
2023 |
url |
http://www.theseus.fi/handle/10024/816790 |
long_lat |
ENVELOPE(20.767,20.767,69.034,69.034) |
geographic |
Kilpisjärvi |
geographic_facet |
Kilpisjärvi |
genre |
Kilpisjärvi |
genre_facet |
Kilpisjärvi |
op_relation |
Kilpisjärven Retkeilykeskus (Kilpisjärvi Holiday Village & Camping) http://www.theseus.fi/handle/10024/816790 URN:NBN:fi:amk-2023121537811 |
op_rights |
CC BY-NC-SA 4.0 |
_version_ |
1788062824369487872 |