Communicating Risk to Aboriginal Peoples: First Nations and Metis Responses to H1N1 Risk Messages
Developing appropriate risk messages during challenging situations like public health outbreaks is complicated. The focus of this paper is on how First Nations and Metis people in Manitoba, Canada, responded to the public health management of pandemic H1N1, using a focus group methodology (n = 23 fo...
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ftpubmed:oai:pubmedcentral.nih.gov:3737099 2023-05-15T16:14:35+02:00 Communicating Risk to Aboriginal Peoples: First Nations and Metis Responses to H1N1 Risk Messages Driedger, S. Michelle Cooper, Elizabeth Jardine, Cindy Furgal, Chris Bartlett, Judith 2013-08-07 http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3737099 http://www.ncbi.nlm.nih.gov/pubmed/23940697 https://doi.org/10.1371/journal.pone.0071106 en eng Public Library of Science http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3737099 http://www.ncbi.nlm.nih.gov/pubmed/23940697 http://dx.doi.org/10.1371/journal.pone.0071106 This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. CC-BY Research Article Text 2013 ftpubmed https://doi.org/10.1371/journal.pone.0071106 2013-09-05T03:36:03Z Developing appropriate risk messages during challenging situations like public health outbreaks is complicated. The focus of this paper is on how First Nations and Metis people in Manitoba, Canada, responded to the public health management of pandemic H1N1, using a focus group methodology (n = 23 focus groups). Focus group conversations explored participant reactions to messaging regarding the identification of H1N1 virus risk groups, the H1N1 vaccine and how priority groups to receive the vaccine were established. To better contextualize the intentions of public health professionals, key informant interviews (n = 20) were conducted with different health decision makers (e.g., public health officials, people responsible for communications, representatives from some First Nations and Metis self-governing organizations). While risk communication practice has improved, ‘one size’ messaging campaigns do not work effectively, particularly when communicating about who is most ‘at-risk’. Public health agencies need to pay more attention to the specific socio-economic, historical and cultural contexts of First Nations and Metis citizens when planning for, communicating and managing responses associated with pandemic outbreaks to better tailor both the messages and delivery. More attention is needed to directly engage First Nations and Metis communities in the development and dissemination of risk messaging. Text First Nations Metis PubMed Central (PMC) Canada PLoS ONE 8 8 e71106 |
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Research Article Driedger, S. Michelle Cooper, Elizabeth Jardine, Cindy Furgal, Chris Bartlett, Judith Communicating Risk to Aboriginal Peoples: First Nations and Metis Responses to H1N1 Risk Messages |
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Research Article |
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Developing appropriate risk messages during challenging situations like public health outbreaks is complicated. The focus of this paper is on how First Nations and Metis people in Manitoba, Canada, responded to the public health management of pandemic H1N1, using a focus group methodology (n = 23 focus groups). Focus group conversations explored participant reactions to messaging regarding the identification of H1N1 virus risk groups, the H1N1 vaccine and how priority groups to receive the vaccine were established. To better contextualize the intentions of public health professionals, key informant interviews (n = 20) were conducted with different health decision makers (e.g., public health officials, people responsible for communications, representatives from some First Nations and Metis self-governing organizations). While risk communication practice has improved, ‘one size’ messaging campaigns do not work effectively, particularly when communicating about who is most ‘at-risk’. Public health agencies need to pay more attention to the specific socio-economic, historical and cultural contexts of First Nations and Metis citizens when planning for, communicating and managing responses associated with pandemic outbreaks to better tailor both the messages and delivery. More attention is needed to directly engage First Nations and Metis communities in the development and dissemination of risk messaging. |
format |
Text |
author |
Driedger, S. Michelle Cooper, Elizabeth Jardine, Cindy Furgal, Chris Bartlett, Judith |
author_facet |
Driedger, S. Michelle Cooper, Elizabeth Jardine, Cindy Furgal, Chris Bartlett, Judith |
author_sort |
Driedger, S. Michelle |
title |
Communicating Risk to Aboriginal Peoples: First Nations and Metis Responses to H1N1 Risk Messages |
title_short |
Communicating Risk to Aboriginal Peoples: First Nations and Metis Responses to H1N1 Risk Messages |
title_full |
Communicating Risk to Aboriginal Peoples: First Nations and Metis Responses to H1N1 Risk Messages |
title_fullStr |
Communicating Risk to Aboriginal Peoples: First Nations and Metis Responses to H1N1 Risk Messages |
title_full_unstemmed |
Communicating Risk to Aboriginal Peoples: First Nations and Metis Responses to H1N1 Risk Messages |
title_sort |
communicating risk to aboriginal peoples: first nations and metis responses to h1n1 risk messages |
publisher |
Public Library of Science |
publishDate |
2013 |
url |
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3737099 http://www.ncbi.nlm.nih.gov/pubmed/23940697 https://doi.org/10.1371/journal.pone.0071106 |
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Canada |
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Canada |
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First Nations Metis |
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First Nations Metis |
op_relation |
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3737099 http://www.ncbi.nlm.nih.gov/pubmed/23940697 http://dx.doi.org/10.1371/journal.pone.0071106 |
op_rights |
This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. |
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CC-BY |
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https://doi.org/10.1371/journal.pone.0071106 |
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PLoS ONE |
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e71106 |
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