Franchising system in Ghana : merits and demerits to the franchisee

• Main Author: Asante, Bismark Kwesi
• Format: Master Thesis
• Language: English
• Published: Høgskolen i Bodø 2008
• Subjects: bedriftsøkonomi; internasjonalisering; international business; marketing; VDP::Social science: 200::Economics: 210::Business: 213; Bodø; The Gate
• Online Access: http://hdl.handle.net/11250/140612

Mastergradsoppgave i bedriftsøkonomi - Høgskolen i Bodø, 2008 This thesis pertains to franchising in Ghana. It seeks to provide the information on the stage of franchising in the economy, like a product life cycle, which goes through different stages. It is a descriptive case study which stands to i...