Applying social science methods to visitor research in Terra Nova National Park
Thesis (M.Sc.)--Memorial University of Newfoundland, 2011. Geography Bibliography: leaves 147-153. Canada's national parks are mandated to protect both the natural and cultural significance of the unique places they represent. Each national park is required to evaluate the outcomes of their ext...
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2011
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National parks and reserves
> Study and teaching
> Newfoundland and Labrador
> Terra Nova National Park
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Online Access: | http://collections.mun.ca/cdm/ref/collection/theses5/id/13242 |
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ftmemorialunivdc:oai:collections.mun.ca:theses5/13242 2023-05-15T17:23:28+02:00 Applying social science methods to visitor research in Terra Nova National Park Pitcher, Jill Cicely Ann Memorial University of Newfoundland. Dept. of Geography Canada--Newfoundland and Labrador--Terra Nova National Park 2011 x, 165 leaves :ill., maps Image/jpeg; Application/pdf http://collections.mun.ca/cdm/ref/collection/theses5/id/13242 Eng eng Electronic Theses and Dissertations (14.96 MB) -- http://collections.mun.ca/PDFs/theses/Pitcher_JillCicelyAnn.pdf http://collections.mun.ca/cdm/ref/collection/theses5/id/13242 The author retains copyright ownership and moral rights in this thesis. Neither the thesis nor substantial extracts from it may be printed or otherwise reproduced without the author's permission. Paper copy kept in the Centre for Newfoundland Studies, Memorial University Libraries National parks and reserves--Study and teaching--Newfoundland and Labrador--Terra Nova National Park National parks and reserves--Management--Environmental aspects--Newfoundland and Labrador--Terra Nova National Park Nature--Effect of human beings on--Newfoundland and Labrador--Terra Nova National Park Terra Nova National Park--Research Terra Nova National Park--Social conditions Text Electronic thesis or dissertation 2011 ftmemorialunivdc 2015-08-06T19:22:48Z Thesis (M.Sc.)--Memorial University of Newfoundland, 2011. Geography Bibliography: leaves 147-153. Canada's national parks are mandated to protect both the natural and cultural significance of the unique places they represent. Each national park is required to evaluate the outcomes of their external communications strategies. Social science research methods were applied to the evaluation of park communications to key audiences in Terra Nova National Park (TNNP), Newfoundland. Data collected through a questionnaire were used to measure the effectiveness of the parks communications to its two critical audiences: visitors and community residents. Data were analyzed relating to the understanding of the three main interpretative themes of the park: Canada's national park system, local issues in TNNP and ecological issues in TNNP. Research results indicate that visitors are more likely to avail of the parks educational programming than community residents and that community resident believe the experiences offered in national parks can be found elsewhere. Visitors demonstrated significantly more positive attitudes towards national parks and TNNP, although both audiences demonstrated a generally positive attitude. Visitors also demonstrated consistently higher levels of knowledge than community residents although knowledge of ecological issues was weak among both groups. The values exhibited do suggest that national parks are perceived to be of great benefit to both key audiences. Thesis Newfoundland studies University of Newfoundland Memorial University of Newfoundland: Digital Archives Initiative (DAI) Newfoundland Canada |
institution |
Open Polar |
collection |
Memorial University of Newfoundland: Digital Archives Initiative (DAI) |
op_collection_id |
ftmemorialunivdc |
language |
English |
topic |
National parks and reserves--Study and teaching--Newfoundland and Labrador--Terra Nova National Park National parks and reserves--Management--Environmental aspects--Newfoundland and Labrador--Terra Nova National Park Nature--Effect of human beings on--Newfoundland and Labrador--Terra Nova National Park Terra Nova National Park--Research Terra Nova National Park--Social conditions |
spellingShingle |
National parks and reserves--Study and teaching--Newfoundland and Labrador--Terra Nova National Park National parks and reserves--Management--Environmental aspects--Newfoundland and Labrador--Terra Nova National Park Nature--Effect of human beings on--Newfoundland and Labrador--Terra Nova National Park Terra Nova National Park--Research Terra Nova National Park--Social conditions Pitcher, Jill Cicely Ann Applying social science methods to visitor research in Terra Nova National Park |
topic_facet |
National parks and reserves--Study and teaching--Newfoundland and Labrador--Terra Nova National Park National parks and reserves--Management--Environmental aspects--Newfoundland and Labrador--Terra Nova National Park Nature--Effect of human beings on--Newfoundland and Labrador--Terra Nova National Park Terra Nova National Park--Research Terra Nova National Park--Social conditions |
description |
Thesis (M.Sc.)--Memorial University of Newfoundland, 2011. Geography Bibliography: leaves 147-153. Canada's national parks are mandated to protect both the natural and cultural significance of the unique places they represent. Each national park is required to evaluate the outcomes of their external communications strategies. Social science research methods were applied to the evaluation of park communications to key audiences in Terra Nova National Park (TNNP), Newfoundland. Data collected through a questionnaire were used to measure the effectiveness of the parks communications to its two critical audiences: visitors and community residents. Data were analyzed relating to the understanding of the three main interpretative themes of the park: Canada's national park system, local issues in TNNP and ecological issues in TNNP. Research results indicate that visitors are more likely to avail of the parks educational programming than community residents and that community resident believe the experiences offered in national parks can be found elsewhere. Visitors demonstrated significantly more positive attitudes towards national parks and TNNP, although both audiences demonstrated a generally positive attitude. Visitors also demonstrated consistently higher levels of knowledge than community residents although knowledge of ecological issues was weak among both groups. The values exhibited do suggest that national parks are perceived to be of great benefit to both key audiences. |
author2 |
Memorial University of Newfoundland. Dept. of Geography |
format |
Thesis |
author |
Pitcher, Jill Cicely Ann |
author_facet |
Pitcher, Jill Cicely Ann |
author_sort |
Pitcher, Jill Cicely Ann |
title |
Applying social science methods to visitor research in Terra Nova National Park |
title_short |
Applying social science methods to visitor research in Terra Nova National Park |
title_full |
Applying social science methods to visitor research in Terra Nova National Park |
title_fullStr |
Applying social science methods to visitor research in Terra Nova National Park |
title_full_unstemmed |
Applying social science methods to visitor research in Terra Nova National Park |
title_sort |
applying social science methods to visitor research in terra nova national park |
publishDate |
2011 |
url |
http://collections.mun.ca/cdm/ref/collection/theses5/id/13242 |
op_coverage |
Canada--Newfoundland and Labrador--Terra Nova National Park |
geographic |
Newfoundland Canada |
geographic_facet |
Newfoundland Canada |
genre |
Newfoundland studies University of Newfoundland |
genre_facet |
Newfoundland studies University of Newfoundland |
op_source |
Paper copy kept in the Centre for Newfoundland Studies, Memorial University Libraries |
op_relation |
Electronic Theses and Dissertations (14.96 MB) -- http://collections.mun.ca/PDFs/theses/Pitcher_JillCicelyAnn.pdf http://collections.mun.ca/cdm/ref/collection/theses5/id/13242 |
op_rights |
The author retains copyright ownership and moral rights in this thesis. Neither the thesis nor substantial extracts from it may be printed or otherwise reproduced without the author's permission. |
_version_ |
1766112460221186048 |