The craft beer network: inside Newfoundland's craft beer boom
This thesis a snapshot of the craft beer boom on the island of Newfoundland between 2017 and 2019. I consider the craft beer scene from various angles – from the role of brewery taprooms as tourist destinations, to how craft breweries draw on local culture in their branding, to characteristics of th...
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| Format: | Thesis |
| Language: | English |
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Memorial University of Newfoundland
2019
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| Online Access: | https://research.library.mun.ca/14052/ https://research.library.mun.ca/14052/1/thesis.pdf |
| Summary: | This thesis a snapshot of the craft beer boom on the island of Newfoundland between 2017 and 2019. I consider the craft beer scene from various angles – from the role of brewery taprooms as tourist destinations, to how craft breweries draw on local culture in their branding, to characteristics of the industry. Using craft beer as a springboard, this thesis examines the different networks of brewers and beer enthusiasts that make Newfoundland a special place to brew and drink beer. |
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