Johansson, E., & Öberg, L. (2014). Emotional vs. Rational Approach of Print Advertising: From the Swedish consumer's perspective.
Chicago Style (17th ed.) CitationJohansson, Elin, and Lisa Öberg. Emotional Vs. Rational Approach of Print Advertising: From the Swedish Consumer's Perspective. 2014.
MLA (9th ed.) CitationJohansson, Elin, and Lisa Öberg. Emotional Vs. Rational Approach of Print Advertising: From the Swedish Consumer's Perspective. 2014.
Warning: These citations may not always be 100% accurate.