Value based strategy in elite sports organizations - A Case Study of Luleå Hockey

• Main Author: Puranen, Niklas
• Format: Bachelor Thesis
• Language: English
• Published: KTH, Fastigheter och byggande 2014
• Subjects: Strategy; organizational culture; values and non-­‐profit organizations; Strategi; organisationskultur; värderingar och ideell verksamhet; Engineering and Technology; Teknik och teknologier; Fallet; Luleå
• Online Access: http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-152594

The purpose of this report is to examine and describe how an elite sports organization uses implementation of values to strengthen the organizational culture and the strategy. The author has made a case study of Luleå Hockey, consisting of eight interviews and necessary observations. The report is i...