World music routes: the modification of the Sakha musical tradition1
The focus of the article is twofold. It scrutinizes the marketing strategies of the traditional musicians of the Republic of Sakha, in the Russian Far East. In the last 10 years musicians who had performed pop, rock or jazz now focus on the global world music scene in order to develop their internat...
Main Author: | |
---|---|
Format: | Article in Journal/Newspaper |
Language: | English |
Published: |
Bielefeld Graduate School in History and Sociology (BGHS)
2014
|
Subjects: | |
Online Access: | https://www.inter-disciplines.org/index.php/indi/article/view/1066 https://doi.org/10.4119/indi-1066 |
id |
ftjinterdiscip:oai:biejournals.de:article/1066 |
---|---|
record_format |
openpolar |
spelling |
ftjinterdiscip:oai:biejournals.de:article/1066 2023-05-15T18:06:35+02:00 World music routes: the modification of the Sakha musical tradition1 Ventsel, Aimar 2014-06-26 application/pdf https://www.inter-disciplines.org/index.php/indi/article/view/1066 https://doi.org/10.4119/indi-1066 eng eng Bielefeld Graduate School in History and Sociology (BGHS) https://www.inter-disciplines.org/index.php/indi/article/view/1066/1173 10.4119/indi-1066 https://www.inter-disciplines.org/index.php/indi/article/view/1066 doi:10.4119/indi-1066 Copyright (c) 2014 Bielefeld Graduate School in History and Sociology (BGHS) https://www.hbz-nrw.de/produkte/open-access/lizenzen/dppl/dppl/DPPL_v3_en_11-2008 InterDisciplines. Journal of History and Sociology; Bd. 5 Nr. 1 (2014): Identities in media and music. Case-studies from (trans)national, regional and local communities InterDisciplines. Journal of History and Sociology; Vol. 5 No. 1 (2014): Identities in media and music. Case-studies from (trans)national, regional and local communities 2191-6721 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion 2014 ftjinterdiscip https://doi.org/10.4119/indi-1066 2022-06-20T16:12:44Z The focus of the article is twofold. It scrutinizes the marketing strategies of the traditional musicians of the Republic of Sakha, in the Russian Far East. In the last 10 years musicians who had performed pop, rock or jazz now focus on the global world music scene in order to develop their international career and earn money. Simultaneously, the article discusses the role of the media in the local music business of the Republic of Sakha. The local media puts artists under heavy pressure to gain success outside of their home region and Russia. Artists are turned into political activists and role models for young musicians. In order to respond to these expectations and thrive in the global music business, Sakha artists have developed interesting methods of modifying Sakha tradition. The article is critical to the post-colonial reading of the world music business and argues that artists are not always manipulated by managers but that artists develop strategies to fit the expectations of the audience and managers. Article in Journal/Newspaper Republic of Sakha InterDisciplines - Journal of History and Sociology (Bielefeld Graduate School in History and Sociology) Sakha |
institution |
Open Polar |
collection |
InterDisciplines - Journal of History and Sociology (Bielefeld Graduate School in History and Sociology) |
op_collection_id |
ftjinterdiscip |
language |
English |
description |
The focus of the article is twofold. It scrutinizes the marketing strategies of the traditional musicians of the Republic of Sakha, in the Russian Far East. In the last 10 years musicians who had performed pop, rock or jazz now focus on the global world music scene in order to develop their international career and earn money. Simultaneously, the article discusses the role of the media in the local music business of the Republic of Sakha. The local media puts artists under heavy pressure to gain success outside of their home region and Russia. Artists are turned into political activists and role models for young musicians. In order to respond to these expectations and thrive in the global music business, Sakha artists have developed interesting methods of modifying Sakha tradition. The article is critical to the post-colonial reading of the world music business and argues that artists are not always manipulated by managers but that artists develop strategies to fit the expectations of the audience and managers. |
format |
Article in Journal/Newspaper |
author |
Ventsel, Aimar |
spellingShingle |
Ventsel, Aimar World music routes: the modification of the Sakha musical tradition1 |
author_facet |
Ventsel, Aimar |
author_sort |
Ventsel, Aimar |
title |
World music routes: the modification of the Sakha musical tradition1 |
title_short |
World music routes: the modification of the Sakha musical tradition1 |
title_full |
World music routes: the modification of the Sakha musical tradition1 |
title_fullStr |
World music routes: the modification of the Sakha musical tradition1 |
title_full_unstemmed |
World music routes: the modification of the Sakha musical tradition1 |
title_sort |
world music routes: the modification of the sakha musical tradition1 |
publisher |
Bielefeld Graduate School in History and Sociology (BGHS) |
publishDate |
2014 |
url |
https://www.inter-disciplines.org/index.php/indi/article/view/1066 https://doi.org/10.4119/indi-1066 |
geographic |
Sakha |
geographic_facet |
Sakha |
genre |
Republic of Sakha |
genre_facet |
Republic of Sakha |
op_source |
InterDisciplines. Journal of History and Sociology; Bd. 5 Nr. 1 (2014): Identities in media and music. Case-studies from (trans)national, regional and local communities InterDisciplines. Journal of History and Sociology; Vol. 5 No. 1 (2014): Identities in media and music. Case-studies from (trans)national, regional and local communities 2191-6721 |
op_relation |
https://www.inter-disciplines.org/index.php/indi/article/view/1066/1173 10.4119/indi-1066 https://www.inter-disciplines.org/index.php/indi/article/view/1066 doi:10.4119/indi-1066 |
op_rights |
Copyright (c) 2014 Bielefeld Graduate School in History and Sociology (BGHS) https://www.hbz-nrw.de/produkte/open-access/lizenzen/dppl/dppl/DPPL_v3_en_11-2008 |
op_doi |
https://doi.org/10.4119/indi-1066 |
_version_ |
1766178229522006016 |