Protect Me from What I Want: Understanding Excessive Polluting Behavior and the Willingness to Act
Many environmental problems stem from unsustainable human consumption. Accordingly, many studies have focused on the barriers to pro-environmental behavior. The inability or unwillingness to act is partially related to personal values as well as the psychological distance between individual actions...
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Online Access: | https://doi.org/10.3390/su12145867 https://doaj.org/article/69f2e7f509384a319e3d08e209c1bc55 |
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ftdoajarticles:oai:doaj.org/article:69f2e7f509384a319e3d08e209c1bc55 2023-05-15T16:51:19+02:00 Protect Me from What I Want: Understanding Excessive Polluting Behavior and the Willingness to Act Ragna Benedikta Garðarsdóttir Hrund Ólöf Andradóttir Throstur Thorsteinsson 2020-07-01T00:00:00Z https://doi.org/10.3390/su12145867 https://doaj.org/article/69f2e7f509384a319e3d08e209c1bc55 EN eng MDPI AG https://www.mdpi.com/2071-1050/12/14/5867 https://doaj.org/toc/2071-1050 doi:10.3390/su12145867 2071-1050 https://doaj.org/article/69f2e7f509384a319e3d08e209c1bc55 Sustainability, Vol 12, Iss 5867, p 5867 (2020) firework pollution pro-environmental behavior hedonic motives psychological distance environmental awareness Environmental effects of industries and plants TD194-195 Renewable energy sources TJ807-830 Environmental sciences GE1-350 article 2020 ftdoajarticles https://doi.org/10.3390/su12145867 2022-12-31T15:16:14Z Many environmental problems stem from unsustainable human consumption. Accordingly, many studies have focused on the barriers to pro-environmental behavior. The inability or unwillingness to act is partially related to personal values as well as the psychological distance between individual actions and the resulting pollution, which is often perceived as abstract or intangible. In contrast, fireworks produce imminent, undeniable air pollution. The goal of this research was to advance the knowledge on the awareness-value-behavior gap by studying public fireworks consumption and the willingness to act against firework pollution. A nationally representative survey was conducted after the extremely polluting 2017/18 New Year’s Eve in Iceland (European hourly record in fine particulate matter: 3014 µg/m 3 ). Our results demonstrate that, after controlling for the awareness of harmful pollution, hedonic motives predict the purchasing of fireworks and the opposition to mitigating action. Noticing public warnings regarding fireworks pollution did not significantly relate to the purchase behavior. The awareness of the harmful effects of firework pollution was, however, the largest predictor of the support for mitigating action. Despite reporting the pleasure derived from fireworks, 57% of the sample favored stricter governmental regulation, and 27% favored banning the public use of fireworks in order to “protect them from what they want”. Article in Journal/Newspaper Iceland Directory of Open Access Journals: DOAJ Articles Sustainability 12 14 5867 |
institution |
Open Polar |
collection |
Directory of Open Access Journals: DOAJ Articles |
op_collection_id |
ftdoajarticles |
language |
English |
topic |
firework pollution pro-environmental behavior hedonic motives psychological distance environmental awareness Environmental effects of industries and plants TD194-195 Renewable energy sources TJ807-830 Environmental sciences GE1-350 |
spellingShingle |
firework pollution pro-environmental behavior hedonic motives psychological distance environmental awareness Environmental effects of industries and plants TD194-195 Renewable energy sources TJ807-830 Environmental sciences GE1-350 Ragna Benedikta Garðarsdóttir Hrund Ólöf Andradóttir Throstur Thorsteinsson Protect Me from What I Want: Understanding Excessive Polluting Behavior and the Willingness to Act |
topic_facet |
firework pollution pro-environmental behavior hedonic motives psychological distance environmental awareness Environmental effects of industries and plants TD194-195 Renewable energy sources TJ807-830 Environmental sciences GE1-350 |
description |
Many environmental problems stem from unsustainable human consumption. Accordingly, many studies have focused on the barriers to pro-environmental behavior. The inability or unwillingness to act is partially related to personal values as well as the psychological distance between individual actions and the resulting pollution, which is often perceived as abstract or intangible. In contrast, fireworks produce imminent, undeniable air pollution. The goal of this research was to advance the knowledge on the awareness-value-behavior gap by studying public fireworks consumption and the willingness to act against firework pollution. A nationally representative survey was conducted after the extremely polluting 2017/18 New Year’s Eve in Iceland (European hourly record in fine particulate matter: 3014 µg/m 3 ). Our results demonstrate that, after controlling for the awareness of harmful pollution, hedonic motives predict the purchasing of fireworks and the opposition to mitigating action. Noticing public warnings regarding fireworks pollution did not significantly relate to the purchase behavior. The awareness of the harmful effects of firework pollution was, however, the largest predictor of the support for mitigating action. Despite reporting the pleasure derived from fireworks, 57% of the sample favored stricter governmental regulation, and 27% favored banning the public use of fireworks in order to “protect them from what they want”. |
format |
Article in Journal/Newspaper |
author |
Ragna Benedikta Garðarsdóttir Hrund Ólöf Andradóttir Throstur Thorsteinsson |
author_facet |
Ragna Benedikta Garðarsdóttir Hrund Ólöf Andradóttir Throstur Thorsteinsson |
author_sort |
Ragna Benedikta Garðarsdóttir |
title |
Protect Me from What I Want: Understanding Excessive Polluting Behavior and the Willingness to Act |
title_short |
Protect Me from What I Want: Understanding Excessive Polluting Behavior and the Willingness to Act |
title_full |
Protect Me from What I Want: Understanding Excessive Polluting Behavior and the Willingness to Act |
title_fullStr |
Protect Me from What I Want: Understanding Excessive Polluting Behavior and the Willingness to Act |
title_full_unstemmed |
Protect Me from What I Want: Understanding Excessive Polluting Behavior and the Willingness to Act |
title_sort |
protect me from what i want: understanding excessive polluting behavior and the willingness to act |
publisher |
MDPI AG |
publishDate |
2020 |
url |
https://doi.org/10.3390/su12145867 https://doaj.org/article/69f2e7f509384a319e3d08e209c1bc55 |
genre |
Iceland |
genre_facet |
Iceland |
op_source |
Sustainability, Vol 12, Iss 5867, p 5867 (2020) |
op_relation |
https://www.mdpi.com/2071-1050/12/14/5867 https://doaj.org/toc/2071-1050 doi:10.3390/su12145867 2071-1050 https://doaj.org/article/69f2e7f509384a319e3d08e209c1bc55 |
op_doi |
https://doi.org/10.3390/su12145867 |
container_title |
Sustainability |
container_volume |
12 |
container_issue |
14 |
container_start_page |
5867 |
_version_ |
1766041422848327680 |