Global Tourism Watch 2009
The Canadian Tourism Commission (CTC) began conducting the annual Global Tourism Watch (GTW) program in 2007 to expand consumer-based intelligence in its core markets. In 2009, the third year of the program, the GTW was implemented in ten markets – Canada, the US, Mexico, the UK, France, Germany, Au...
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2016
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Online Access: | https://dx.doi.org/10.5683/sp/fk0uyf https://dataverse.scholarsportal.info/citation?persistentId=doi:10.5683/SP/FK0UYF |
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ftdatacite:10.5683/sp/fk0uyf 2023-05-15T17:46:37+02:00 Global Tourism Watch 2009 Canadian Tourism Commission Destination Canada 2016 https://dx.doi.org/10.5683/sp/fk0uyf https://dataverse.scholarsportal.info/citation?persistentId=doi:10.5683/SP/FK0UYF unknown Scholars Portal Dataverse dataset Dataset 2016 ftdatacite https://doi.org/10.5683/sp/fk0uyf 2022-02-08T11:44:26Z The Canadian Tourism Commission (CTC) began conducting the annual Global Tourism Watch (GTW) program in 2007 to expand consumer-based intelligence in its core markets. In 2009, the third year of the program, the GTW was implemented in ten markets – Canada, the US, Mexico, the UK, France, Germany, Australia, Japan, China and South Korea. The Year 3 research was co-funded by a regional partner group that included British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Québec, Atlantic Canada, Yukon and Northwest Territories. The GTW program was designed to monitor and report on key market indicators for Canada, track brand performance and examine Canada's market positioning over time, and across all core markets, in a consistent way. The overall objectives of the GTW study are to: monitor key performance indicators, track response to Brand Canada, identify and track product opportunities and provide input into strategic market plans. Dataset Northwest Territories Yukon DataCite Metadata Store (German National Library of Science and Technology) Yukon Northwest Territories Canada British Columbia ENVELOPE(-125.003,-125.003,54.000,54.000) |
institution |
Open Polar |
collection |
DataCite Metadata Store (German National Library of Science and Technology) |
op_collection_id |
ftdatacite |
language |
unknown |
description |
The Canadian Tourism Commission (CTC) began conducting the annual Global Tourism Watch (GTW) program in 2007 to expand consumer-based intelligence in its core markets. In 2009, the third year of the program, the GTW was implemented in ten markets – Canada, the US, Mexico, the UK, France, Germany, Australia, Japan, China and South Korea. The Year 3 research was co-funded by a regional partner group that included British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Québec, Atlantic Canada, Yukon and Northwest Territories. The GTW program was designed to monitor and report on key market indicators for Canada, track brand performance and examine Canada's market positioning over time, and across all core markets, in a consistent way. The overall objectives of the GTW study are to: monitor key performance indicators, track response to Brand Canada, identify and track product opportunities and provide input into strategic market plans. |
format |
Dataset |
author |
Canadian Tourism Commission Destination Canada |
spellingShingle |
Canadian Tourism Commission Destination Canada Global Tourism Watch 2009 |
author_facet |
Canadian Tourism Commission Destination Canada |
author_sort |
Canadian Tourism Commission |
title |
Global Tourism Watch 2009 |
title_short |
Global Tourism Watch 2009 |
title_full |
Global Tourism Watch 2009 |
title_fullStr |
Global Tourism Watch 2009 |
title_full_unstemmed |
Global Tourism Watch 2009 |
title_sort |
global tourism watch 2009 |
publisher |
Scholars Portal Dataverse |
publishDate |
2016 |
url |
https://dx.doi.org/10.5683/sp/fk0uyf https://dataverse.scholarsportal.info/citation?persistentId=doi:10.5683/SP/FK0UYF |
long_lat |
ENVELOPE(-125.003,-125.003,54.000,54.000) |
geographic |
Yukon Northwest Territories Canada British Columbia |
geographic_facet |
Yukon Northwest Territories Canada British Columbia |
genre |
Northwest Territories Yukon |
genre_facet |
Northwest Territories Yukon |
op_doi |
https://doi.org/10.5683/sp/fk0uyf |
_version_ |
1766150394250002432 |