Global Tourism Watch 2011
The Canadian Tourism Commission (CTC) began conducting the annual Global Tourism Watch (GTW) program in 2007 to expand consumer-based intelligence in its core markets. In 2011, the fifth year of the program, the GTW was implemented in 12 markets – Canada, the US, Mexico, the UK, France, Germany, Aus...
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Scholars Portal Dataverse
2016
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Online Access: | https://dx.doi.org/10.5683/sp/fi49cd https://dataverse.scholarsportal.info/citation?persistentId=doi:10.5683/SP/FI49CD |
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ftdatacite:10.5683/sp/fi49cd 2023-05-15T17:22:08+02:00 Global Tourism Watch 2011 Canadian Tourism Commission Destination Canada 2016 https://dx.doi.org/10.5683/sp/fi49cd https://dataverse.scholarsportal.info/citation?persistentId=doi:10.5683/SP/FI49CD unknown Scholars Portal Dataverse dataset Dataset 2016 ftdatacite https://doi.org/10.5683/sp/fi49cd 2022-02-08T11:44:26Z The Canadian Tourism Commission (CTC) began conducting the annual Global Tourism Watch (GTW) program in 2007 to expand consumer-based intelligence in its core markets. In 2011, the fifth year of the program, the GTW was implemented in 12 markets – Canada, the US, Mexico, the UK, France, Germany, Australia, Japan, China, South Korea, Brazil and India. The 2011 research was co-funded by a regional partner group that included Alberta, British Columbia, Manitoba, Ontario, Québec, New Brunswick, Newfoundland and Labrador, Northwest Territories, Nova Scotia, Nunavut and Yukon. The GTW program was designed to monitor and report on key market indicators for Canada, track brand performance and examine Canada's market positioning over time, and across all core markets, in a consistent way. The overall objectives of the GTW study are to: monitor key performance indicators, track response to Brand Canada, identify and track product opportunities and provide input into strategic market plans. Dataset Newfoundland Northwest Territories Nunavut Yukon DataCite Metadata Store (German National Library of Science and Technology) Newfoundland Nunavut Yukon Northwest Territories Canada British Columbia ENVELOPE(-125.003,-125.003,54.000,54.000) |
institution |
Open Polar |
collection |
DataCite Metadata Store (German National Library of Science and Technology) |
op_collection_id |
ftdatacite |
language |
unknown |
description |
The Canadian Tourism Commission (CTC) began conducting the annual Global Tourism Watch (GTW) program in 2007 to expand consumer-based intelligence in its core markets. In 2011, the fifth year of the program, the GTW was implemented in 12 markets – Canada, the US, Mexico, the UK, France, Germany, Australia, Japan, China, South Korea, Brazil and India. The 2011 research was co-funded by a regional partner group that included Alberta, British Columbia, Manitoba, Ontario, Québec, New Brunswick, Newfoundland and Labrador, Northwest Territories, Nova Scotia, Nunavut and Yukon. The GTW program was designed to monitor and report on key market indicators for Canada, track brand performance and examine Canada's market positioning over time, and across all core markets, in a consistent way. The overall objectives of the GTW study are to: monitor key performance indicators, track response to Brand Canada, identify and track product opportunities and provide input into strategic market plans. |
format |
Dataset |
author |
Canadian Tourism Commission Destination Canada |
spellingShingle |
Canadian Tourism Commission Destination Canada Global Tourism Watch 2011 |
author_facet |
Canadian Tourism Commission Destination Canada |
author_sort |
Canadian Tourism Commission |
title |
Global Tourism Watch 2011 |
title_short |
Global Tourism Watch 2011 |
title_full |
Global Tourism Watch 2011 |
title_fullStr |
Global Tourism Watch 2011 |
title_full_unstemmed |
Global Tourism Watch 2011 |
title_sort |
global tourism watch 2011 |
publisher |
Scholars Portal Dataverse |
publishDate |
2016 |
url |
https://dx.doi.org/10.5683/sp/fi49cd https://dataverse.scholarsportal.info/citation?persistentId=doi:10.5683/SP/FI49CD |
long_lat |
ENVELOPE(-125.003,-125.003,54.000,54.000) |
geographic |
Newfoundland Nunavut Yukon Northwest Territories Canada British Columbia |
geographic_facet |
Newfoundland Nunavut Yukon Northwest Territories Canada British Columbia |
genre |
Newfoundland Northwest Territories Nunavut Yukon |
genre_facet |
Newfoundland Northwest Territories Nunavut Yukon |
op_doi |
https://doi.org/10.5683/sp/fi49cd |
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1766108511816646656 |