Whale watching – the roles of small firms in the evolution of a new Australian niche market Chapter for Small Firms in Tourism International Perspectives
1 Whale watching – the roles of small business in the evolution of a new Australian niche market This chapter provides two comparative case studies focusing on the roles of small businesses in the development of a new niche market and traces their interaction with small communities. The cases are se...
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ftciteseerx:oai:CiteSeerX.psu:10.1.1.558.7203 2023-05-15T17:10:49+02:00 Whale watching – the roles of small firms in the evolution of a new Australian niche market Chapter for Small Firms in Tourism International Perspectives Noel Scott (note Eric Laws The Pennsylvania State University CiteSeerX Archives application/pdf http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.558.7203 http://espace.library.uq.edu.au/eserv/UQ:10135/whale_watching-s.pdf en eng http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.558.7203 http://espace.library.uq.edu.au/eserv/UQ:10135/whale_watching-s.pdf Metadata may be used without restrictions as long as the oai identifier remains attached to it. http://espace.library.uq.edu.au/eserv/UQ:10135/whale_watching-s.pdf text ftciteseerx 2016-01-08T11:54:10Z 1 Whale watching – the roles of small business in the evolution of a new Australian niche market This chapter provides two comparative case studies focusing on the roles of small businesses in the development of a new niche market and traces their interaction with small communities. The cases are set within the context of the development of commercial leisure viewing of humpback whales (Megaptera novaeangliae) in two coastal communities in Australia. Small businesses have been able to successfully develop a new niche market in one destination, but failed to in the other. These different outcomes are related to the economic developments and benefits in one destination while in the other region, social values appear to have dictated limits to the development of whale watching. The cases also provide insight into the dynamics of entrepreneurial development, the formation of supplier networks and the consequent development of standardized products. Text Megaptera novaeangliae Unknown |
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English |
description |
1 Whale watching – the roles of small business in the evolution of a new Australian niche market This chapter provides two comparative case studies focusing on the roles of small businesses in the development of a new niche market and traces their interaction with small communities. The cases are set within the context of the development of commercial leisure viewing of humpback whales (Megaptera novaeangliae) in two coastal communities in Australia. Small businesses have been able to successfully develop a new niche market in one destination, but failed to in the other. These different outcomes are related to the economic developments and benefits in one destination while in the other region, social values appear to have dictated limits to the development of whale watching. The cases also provide insight into the dynamics of entrepreneurial development, the formation of supplier networks and the consequent development of standardized products. |
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The Pennsylvania State University CiteSeerX Archives |
format |
Text |
author |
Noel Scott (note Eric Laws |
spellingShingle |
Noel Scott (note Eric Laws Whale watching – the roles of small firms in the evolution of a new Australian niche market Chapter for Small Firms in Tourism International Perspectives |
author_facet |
Noel Scott (note Eric Laws |
author_sort |
Noel Scott (note |
title |
Whale watching – the roles of small firms in the evolution of a new Australian niche market Chapter for Small Firms in Tourism International Perspectives |
title_short |
Whale watching – the roles of small firms in the evolution of a new Australian niche market Chapter for Small Firms in Tourism International Perspectives |
title_full |
Whale watching – the roles of small firms in the evolution of a new Australian niche market Chapter for Small Firms in Tourism International Perspectives |
title_fullStr |
Whale watching – the roles of small firms in the evolution of a new Australian niche market Chapter for Small Firms in Tourism International Perspectives |
title_full_unstemmed |
Whale watching – the roles of small firms in the evolution of a new Australian niche market Chapter for Small Firms in Tourism International Perspectives |
title_sort |
whale watching – the roles of small firms in the evolution of a new australian niche market chapter for small firms in tourism international perspectives |
url |
http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.558.7203 http://espace.library.uq.edu.au/eserv/UQ:10135/whale_watching-s.pdf |
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Megaptera novaeangliae |
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Megaptera novaeangliae |
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http://espace.library.uq.edu.au/eserv/UQ:10135/whale_watching-s.pdf |
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http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.558.7203 http://espace.library.uq.edu.au/eserv/UQ:10135/whale_watching-s.pdf |
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Metadata may be used without restrictions as long as the oai identifier remains attached to it. |
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