The assessment of usability of electronic shopping: A heuristic evaluation
Today there are thousands of electronic shops accessible via the Web. Some provide user-friendly features whilst others seem not to consider usability factors at all. Yet, it is critical that the electronic shopping interface is user-friendly so as to help users to obtain their desired results. This...
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ftciteseerx:oai:CiteSeerX.psu:10.1.1.502.5812 2023-05-15T16:49:25+02:00 The assessment of usability of electronic shopping: A heuristic evaluation Sherry Y. Chen Robert D. Macredie The Pennsylvania State University CiteSeerX Archives application/pdf http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.502.5812 http://bura.brunel.ac.uk/bitstream/2438/401/1/heur7.pdf en eng http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.502.5812 http://bura.brunel.ac.uk/bitstream/2438/401/1/heur7.pdf Metadata may be used without restrictions as long as the oai identifier remains attached to it. http://bura.brunel.ac.uk/bitstream/2438/401/1/heur7.pdf text ftciteseerx 2016-01-08T09:12:37Z Today there are thousands of electronic shops accessible via the Web. Some provide user-friendly features whilst others seem not to consider usability factors at all. Yet, it is critical that the electronic shopping interface is user-friendly so as to help users to obtain their desired results. This study applied heuristic evaluation to examine the usability of current electronic shopping. In particular, it focused on four UK-based supermarkets offering electronic services: including ASDA, Iceland, Sainsbury, and Tesco. The evaluation consists of two stages: a free-flow inspection and a task-based inspection. The results indicate that the most significant and common usability problems have been found to lie within the areas of ‘User Control and Freedom ’ and ‘Help and Documentation’. The findings of this study are applied to develop a set of usability guidelines to support the future design of effective interfaces for electronic shopping. Text Iceland Unknown |
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English |
description |
Today there are thousands of electronic shops accessible via the Web. Some provide user-friendly features whilst others seem not to consider usability factors at all. Yet, it is critical that the electronic shopping interface is user-friendly so as to help users to obtain their desired results. This study applied heuristic evaluation to examine the usability of current electronic shopping. In particular, it focused on four UK-based supermarkets offering electronic services: including ASDA, Iceland, Sainsbury, and Tesco. The evaluation consists of two stages: a free-flow inspection and a task-based inspection. The results indicate that the most significant and common usability problems have been found to lie within the areas of ‘User Control and Freedom ’ and ‘Help and Documentation’. The findings of this study are applied to develop a set of usability guidelines to support the future design of effective interfaces for electronic shopping. |
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The Pennsylvania State University CiteSeerX Archives |
format |
Text |
author |
Sherry Y. Chen Robert D. Macredie |
spellingShingle |
Sherry Y. Chen Robert D. Macredie The assessment of usability of electronic shopping: A heuristic evaluation |
author_facet |
Sherry Y. Chen Robert D. Macredie |
author_sort |
Sherry Y. Chen |
title |
The assessment of usability of electronic shopping: A heuristic evaluation |
title_short |
The assessment of usability of electronic shopping: A heuristic evaluation |
title_full |
The assessment of usability of electronic shopping: A heuristic evaluation |
title_fullStr |
The assessment of usability of electronic shopping: A heuristic evaluation |
title_full_unstemmed |
The assessment of usability of electronic shopping: A heuristic evaluation |
title_sort |
assessment of usability of electronic shopping: a heuristic evaluation |
url |
http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.502.5812 http://bura.brunel.ac.uk/bitstream/2438/401/1/heur7.pdf |
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Iceland |
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Iceland |
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http://bura.brunel.ac.uk/bitstream/2438/401/1/heur7.pdf |
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http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.502.5812 http://bura.brunel.ac.uk/bitstream/2438/401/1/heur7.pdf |
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Metadata may be used without restrictions as long as the oai identifier remains attached to it. |
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