Conservation of Arctic Flora and Fauna (CAFF). An outline of a Communication Strategy.
"The need for communicating Arctic conservation issues more efficiently has been frequently observed as one of the most important endeavours that CAFF should undertake in order to increase the awareness of the program and its challenges. To heighten CAFF´s awareness and profile, a communication...
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Conservation of Arctic Flora and Fauna (CAFF)
2001
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ftarcticcouncil:oai:oaarchive.arctic-council.org:11374/452 2023-05-15T14:20:59+02:00 Conservation of Arctic Flora and Fauna (CAFF). An outline of a Communication Strategy. Petersen, Aevar Henry, David Baldursson, Snorri 2001 application/pdf http://hdl.handle.net/11374/452 en eng Conservation of Arctic Flora and Fauna (CAFF) Petersen, Aevar; Henry, David; Baldursson, Snorri (2001). Conservation of Arctic Flora and Fauna (CAFF). An outline of a Communication Strategy. Conservation of Arctic Flora and Fauna, Akureyri: Iceland. http://hdl.handle.net/11374/452 CAFF Working Paper 2001 ftarcticcouncil 2022-12-19T09:42:53Z "The need for communicating Arctic conservation issues more efficiently has been frequently observed as one of the most important endeavours that CAFF should undertake in order to increase the awareness of the program and its challenges. To heighten CAFF´s awareness and profile, a communication strategy should be adopted that will convey CAFF´s conservation messages, identify target audiences, and provide tools to reach those audiences. This need is recognised in the CAFF Strategic Plan, which is intended to focus and guide the CAFF Program over a five year period (2000-2004). The Strategic Plan lists effective communication as a guiding principle, noting that: “Conservation policies should be based on sound science, but their acceptance and implementation depends on the informed support of the general public and decision-makers. These audiences must be made aware of and understand the goals of conservation and the need for specific conservation measures, taking into account the needs of people. CAFF will ensure that effective communication is a key element of all its programs and activities.” In recognition of this, Iceland in collaboration with UNEP/GRID-Arendal and the CAFF Secretariat undertook to “Develop, by April 1998, an outline for a communication strategy for CAFF (CAFF Annual Work Plan 1997-98; Item 7.1.ii). The first draft outline was developed in March 1998, and since then the draft has been through reviews." /./ Report Arctic Arctic CAFF Conservation of Arctic Flora and Fauna Iceland Arctic Council Repository Arctic |
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Arctic Council Repository |
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ftarcticcouncil |
language |
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CAFF |
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CAFF Petersen, Aevar Henry, David Baldursson, Snorri Conservation of Arctic Flora and Fauna (CAFF). An outline of a Communication Strategy. |
topic_facet |
CAFF |
description |
"The need for communicating Arctic conservation issues more efficiently has been frequently observed as one of the most important endeavours that CAFF should undertake in order to increase the awareness of the program and its challenges. To heighten CAFF´s awareness and profile, a communication strategy should be adopted that will convey CAFF´s conservation messages, identify target audiences, and provide tools to reach those audiences. This need is recognised in the CAFF Strategic Plan, which is intended to focus and guide the CAFF Program over a five year period (2000-2004). The Strategic Plan lists effective communication as a guiding principle, noting that: “Conservation policies should be based on sound science, but their acceptance and implementation depends on the informed support of the general public and decision-makers. These audiences must be made aware of and understand the goals of conservation and the need for specific conservation measures, taking into account the needs of people. CAFF will ensure that effective communication is a key element of all its programs and activities.” In recognition of this, Iceland in collaboration with UNEP/GRID-Arendal and the CAFF Secretariat undertook to “Develop, by April 1998, an outline for a communication strategy for CAFF (CAFF Annual Work Plan 1997-98; Item 7.1.ii). The first draft outline was developed in March 1998, and since then the draft has been through reviews." /./ |
format |
Report |
author |
Petersen, Aevar Henry, David Baldursson, Snorri |
author_facet |
Petersen, Aevar Henry, David Baldursson, Snorri |
author_sort |
Petersen, Aevar |
title |
Conservation of Arctic Flora and Fauna (CAFF). An outline of a Communication Strategy. |
title_short |
Conservation of Arctic Flora and Fauna (CAFF). An outline of a Communication Strategy. |
title_full |
Conservation of Arctic Flora and Fauna (CAFF). An outline of a Communication Strategy. |
title_fullStr |
Conservation of Arctic Flora and Fauna (CAFF). An outline of a Communication Strategy. |
title_full_unstemmed |
Conservation of Arctic Flora and Fauna (CAFF). An outline of a Communication Strategy. |
title_sort |
conservation of arctic flora and fauna (caff). an outline of a communication strategy. |
publisher |
Conservation of Arctic Flora and Fauna (CAFF) |
publishDate |
2001 |
url |
http://hdl.handle.net/11374/452 |
geographic |
Arctic |
geographic_facet |
Arctic |
genre |
Arctic Arctic CAFF Conservation of Arctic Flora and Fauna Iceland |
genre_facet |
Arctic Arctic CAFF Conservation of Arctic Flora and Fauna Iceland |
op_relation |
Petersen, Aevar; Henry, David; Baldursson, Snorri (2001). Conservation of Arctic Flora and Fauna (CAFF). An outline of a Communication Strategy. Conservation of Arctic Flora and Fauna, Akureyri: Iceland. http://hdl.handle.net/11374/452 |
_version_ |
1766293550527414272 |