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What makes people evaluate differently and purchase original goods, counterfeits and imitations in the luxury industry? An investigation of a personal variable and hindering condit...

by Chauvet, Vincent, Kocher, Bruno, Muller, Brigitte
Published 2007
Contributors: “...Institut d'Administration des Entreprises (IAE) - Toulon (IAE Toulon)-Centre d'Études et de...”

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