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Albernaz, Rafaela Lemos
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Personas e posicionamento de marca: um estudo de caso do portfólio de cervejas AMBEV
by
Salles, Sérgio Augusto Faria
,
Albernaz
,
Rafaela
Lemos
,
Manhães, Carolina Souza
,
Neto, Alber Francisco dos Santos
Published 2018
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Cervejarias
Marketing
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